New Belgium Brewing · 4 hours ago
Field Marketing Manager
New Belgium Brewing is a company focused on crafting quality beers and building community connections. The Field Marketing Manager will work closely with sales and marketing teams to develop and implement brand programming, engage local communities, and drive sales growth through local events and partnerships.
Food and BeverageWine And Spirits
Responsibilities
Develops and implements scalable, repeatable, and profitable brand programming in partnership with field sales, local distributors, and brand and retail marketing teams
Oversees a team of 3-4 brand ambassadors and is responsible for their hours
Executes local activation and amplification plans for national programs with a focus on engaging local communities and driving sales growth
Identifies and nurtures relationships with 10-20 key on-premise retailers, securing significant support and influence within the market
Plans, executes, and oversees local events that align with brand objectives and marketing strategies
Conducts market research and analysis to identify opportunities for brand activation and sales growth
Collaborates with cross-functional teams including sales, distribution, and marketing to ensure alignment and execution of brand strategies
Monitors and reports on the effectiveness of local marketing initiatives and events, making recommendations for improvement as needed
Ensures compliance with all legal and regulatory requirements in marketing materials and activities
Other duties as assigned
Qualification
Required
3+ years of experience in field marketing, retail/channel marketing or related field
Strong understanding of local market dynamics and consumer behavior
Excellent planning and organizational skills
Ability to build and maintain relationships with key stakeholders within New Belgium and among our key distributor and local marketing partners
Strong analytical and problem-solving abilities
Ability to plan and manage budgets
Experience in networking, collaboration, and effective communication to foster a positive and inclusive work environment
Strong organizational and time management skills
Solid knowledge in MS Office (Word, Excel, PowerPoint, Outlook)
Squeaky Clean Motor Vehicle Record (MVR) and ability to drive an automobile required
Preferred
The ideal candidate for this role will reside in Colorado between Fort Collins and Boulder
Benefits
Medical & Dental Insurance (options available for dependents)
Basic Term Life and AD&D Insurance
Short Term Disability Insurance
Flexible Spending Account
Employee Assistance Program
PTO
401k Match
Paid Caregiver Leave
Profit Sharing
Company
New Belgium Brewing
Having Fun, Brewing world Class Beers, Making our Love and Talent Manifest, Innovation in Craft Beer.
Funding
Current Stage
Late StageRecent News
2025-12-04
2025-10-15
Company data provided by crunchbase