Mitsubishi Motors North America, Inc. · 4 hours ago
Marketing Brand Manager
Franklin, TN (Hybrid Position)
Full-time
Hybrid
Mid, Senior Level
$120K/yr - $130K/yr
5+ years expMitsubishi Motors North America (MMNA) is driving innovation and excellence in the automotive industry. They are seeking a Marketing Brand Manager to support brand strategy across national and regional advertising initiatives, ensuring seamless storytelling and brand consistency.
AutomotiveElectric VehicleManufacturing
Responsibilities
Translate Communications Strategy into Advertising Execution: Convert overarching brand and communications strategies into integrated, high-impact advertising campaigns that drive awareness, engagement, and lead generation
Align Creative with Media Strategy: Support the development of advertising that complements media plans, ensuring the right creative is delivered to the right audience at the right time
Craft a Cohesive Brand and Product Story: Ensure all advertising tells a unified story that reflects Mitsubishi’s brand strategy, product positioning, and customer promise
Lead Creative Development and Production Workflows: Manage agency partners and production vendors from briefing through delivery, ensuring timelines, budgets, and quality standards are met
Support Campaign Launches from Briefing to Post-Production: Own the executional arc of campaign launches, coordinating internal and external teams to deliver assets on time and on brand
Ensure Brand Messaging Consistency and Compliance: Act as a steward of Mitsubishi’s brand voice, ensuring all consumer-facing content is compelling, compliant, and consistent across channels
Qualification
Required
5+ years of experience in brand management, advertising, or integrated marketing communications with 1+ years of people management/leadership experience
Proven ability to translate brand strategy into high-impact advertising campaigns
Strong understanding of media planning and creative alignment across paid and owned channels
Exceptional storytelling skills with a focus on cohesive brand and product narratives
Experience managing agencies and production vendors through creative development and delivery
Skilled in leading cross-functional teams and coordinating campaign execution from briefing to post-production
Detail-oriented with a commitment to brand consistency, compliance, and quality
Preferred
Experience managing integrated campaigns across multiple channels with automotive or consumer brand exposure
Strong creative judgment and ability to translate strategic briefs into compelling executions
Comfort with agency management, production workflows, and budget tracking
A collaborative spirit with a bias for action, and a passion for brand storytelling that connects emotionally with consumers
Benefits
401k with company match
Mitsubishi Lease Program
Comprehensive healthcare coverage, including medical, dental, and vision plans
Discounted Employee Lease Car program, covering insurance, maintenance, and registration fees, with no down payment or credit check required
Monthly car allowance, contingent upon a satisfactory driving record
Annual contributions based on years of service
Professional development opportunities, including training, tuition reimbursement, and employee resource groups
Up to 30 days of paid time off, including holidays, vacation, and other leave options
Hybrid Working Environment
Company
Mitsubishi Motors North America, Inc.
Explore Mitsubishi Cars, Crossovers & Electric Cars. Build, Price, and Locate Today!
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Frans Jack Vossenberg
Regional Vice President
James Jimmy Scarboro
Vice President-Southeast Region
Recent News
2026-01-09
Mobile World Live
2026-01-08
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