Critical Mass · 8 hours ago
Associate Design Director
Critical Mass is a company focused on performance marketing initiatives, and they are seeking an Associate Design Director to lead creative efforts and manage a design team. The role involves developing digital design systems, fostering a creative culture, and driving strategies that align with customer needs and business goals.
Brand MarketingContent MarketingDeveloper ToolsDevOpsDigital MediaMobile AdvertisingRetail TechnologySEOUX DesignWeb Development
Responsibilities
Lead the design of a digital design system, both building from established patterns and iterating on new design components to evolve the system
Be a hands-on creative lead with the desire and capability to bring the best out of a design team
Build and maintain creative culture within the design team
Understand skillsets and personalities of team members to find areas for opportunity or improvement
Drive the strategies that address customer needs and business goals across digital channels
Contribute creative solutions and innovations that strengthen both the agency brand and market leadership position
Develop & deliver innovative proposals to capture both account growth and new business opportunities
Promote continuous improvement and accountability by driving Creative discipline and operational excellence and lending industry vertical expertise
Perform strategic account planning with senior management in vertical marketing groups
Conceive and create experience design solutions that fulfill strategic business objectives
Be just as comfortable in the work as leading it. Figma is an extension of your creativity
Effectively communicate creative ideas and strategies to all project stakeholders
Lead and partner with multidisciplinary teams, including all creative disciplines, technology, planning, account and program managers, partners, clients and more
Provide regular team leadership and constructive feedback on all accounts
Develop, monitor, and modify the business unit creative department staffing strategies and plans, including team composition, performance, skills, training, and mentoring
Develop, implement, and monitor quality standards across all creative artifacts and deliverables
Continuously improve Creative methods, problem-solving models, and best practices
Proactively manage the success of production scope, schedules, and budgets
Engage and inform practice leads from media, technology, marketing science, usability, and quality assurance to maximize results and ensure satisfaction
Support and lead Human Resource initiatives with a focus on performance management
Understand, embrace, and communicate corporate mission and values
Qualification
Required
4+ years visual communication education or equivalent experience
8+ years design, marketing, or communications interactive work and design leadership experience
4+ years' Design Systems experience
Experience in a lead design role within a project-based strategic, creative, or technical agency environment
Substantial experience managing and bringing to life performance social creative
A solid understanding of storytelling with the use of video – editing, pacing, motion design excellence
Passion for design and eagerness to collaborate with other creative people
Solid understanding and appreciation for the distinction between creative expression and commercial reality
Benefits
Global maternity and parental leave
Competitive benefits packages
Vacation, compassionate leave, wellness days, and flex days
Access to online services for families and new parents
Early Dismissal Friday’s (off at 3:00 PM local time every Friday)
Diversity and Inclusion Board with 13 affinity groups
Internal learning and development programs
Enterprise-wide employee discounts
Company
Critical Mass
Critical Mass is a digital experience design agency with a relentless focus on the customer.
H1B Sponsorship
Critical Mass has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (1)
2023 (2)
2022 (2)
2021 (1)
2020 (3)
Funding
Current Stage
Late StageRecent News
Company data provided by crunchbase