Lifecycle Campaign Manager jobs in United States
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Podium Education · 14 hours ago

Lifecycle Campaign Manager

Podium Education is on a mission to redefine career-ready education by connecting college students with global brands. They are seeking a Lifecycle Campaign Manager to architect and execute email and SMS campaigns that drive engagement between university students and prominent brands.

Continuing EducationE-LearningEdTechEducationHigher Education
Hiring Manager
Nicole Glock
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Responsibilities

Architect and execute full-funnel email campaigns using tools like Iterable, driving student engagement and conversion to the Global Career Accelerator program
Leverage data insights and A/B testing to optimize campaign performance and track data through SalesForce and Tableau
Manage multiple growth initiatives with creativity and urgency, we work on college term cycles so we have small windows to make BIG impact
Target 18–26 year-old highly dynamic university populations (think, mobile first)
Collaborate across teams to align content, messaging, and university strategy
Measure, report, and drive continuous ROI improvements

Qualification

Lifecycle marketingEmail marketingCampaign managementData analyticsProject managementCreative problem-solvingCross-functional collaborationGrowth mindset

Required

2+ years in marketing (agency or experience with multiple product lines) ideally with exposure to full lifecycle digital marketing
1+ years of hands-on email lifecycle marketing (Iterable, Klaviyo, or similar)
Knows how to blend analytics and creative to optimize campaigns
Proven project management under tight timelines is a must
Performance-first attitude, ownership of results and KPIs
Strategic mindset paired with tactical execution
Creative problem-solver and agile in the face of complexity
Growth-driven (always testing, iterating, and improving)
Autonomous and action-oriented, with not a detail overlooked

Preferred

Bonus: cross-functional team experience planning multi-channel marketing campaigns
Agency pedigree with cross-functional experience
Ready to shift from agency pace to in-house strategic influence
Titles that mix well: Growth Marketer, Account Manager, CRM/Email Marketer, Performance Marketer, Account Marketing Coordinator

Benefits

Unlimited PTO + Summer Fridays
Great Leadership + All-hands-on-deck Org Chart
Monthly Student & Partner Events
Annual all-company retreat + team talent that makes every day inspiring
Real-world impact (every campaign DIRECTLY shapes future talent outcomes)

Company

Podium Education

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Podium provides a digital skills program offering learning experiences that focus on tech skills development and intercultural competency.

Funding

Current Stage
Growth Stage
Total Funding
$32M
Key Investors
Lumos Capital Group
2022-08-30Series B· $20M
2020-10-14Series A· $12M

Leadership Team

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Alex Ricken
Chief Product Officer, CoFounder, and Board Member
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Robert Alvarez
Advisor and Curriculum Chair - Analytics Programs
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Company data provided by crunchbase