ACDI · 17 hours ago
Web & Digital Experience Specialist
Benton, AR
Full-time
Onsite
Mid Level
3+ years expACDI is a rapidly growing Professional Services Company that sells and supports dynamic print management and other technology solutions. The Web & Digital Experience Specialist will lead the redesign of the company's digital ecosystem, manage the website and reseller portal, and create engaging content to enhance user experience.
CRMInformation TechnologySoftware
Responsibilities
Lead a full website redesign and rebuild
Maintain and update website content on an ongoing basis
Ensure mobile responsiveness, accessibility, and performance
Optimize site UX and conversion paths
Manage WordPress CMS and plugins
Optimize website content for SEO to improve visibility and drive traffic
Conduct keyword research and on-page optimization
Monitor rankings, traffic, and site performance
Utilize GA4 and Search Console to inform decisions
Build and manage ACDI’s reseller portal
Organize all partner-facing collateral in a clean, intuitive structure
Maintain version control and governance of materials
Improve portal UX based on reseller feedback
Centralize marketing assets (one-pagers, decks, videos, case studies)
Maintain clean organization, tagging, and searchability
Ensure materials are up-to-date and brand-compliant
Build and manage an internal documentation hub
Organize SOPs, training materials, templates, and resources
Improve internal knowledge sharing and accessibility
Write and edit website copy
Develop blog content and thought leadership
Maintain consistent brand voice across platforms
Understand and execute marketing strategy goals
Maintain ACDI branding standards
Adhere to all ACDI policies and procedures
Promote a positive organizational culture aligned with ACDI’s mission and values
Qualification
Required
Proven experience leading website redesigns
Strong WordPress experience required (or equivalent relevant experience similar to WordPress)
Basic knowledge of HTML/CSS
SEO experience with measurable results
Experience with Google Analytics (GA4)
Experience with Search Console
Experience with SEO tools (SEMRush, Ahrefs, etc.)
Strong writing and editing skills
Ability to manage multiple projects and meet deadlines
Ability to work collaboratively in a fast-paced environment
Preferred
Bachelor's degree or 3–6 years of relevant experience preferred
Portfolio of digital work preferred
Experience building reseller portals or intranets
HubSpot experience
B2B marketing background
UX/UI experience
Company
ACDI
ACDI is a business supplies company that provides print management software.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Gregory K. O'Briant
Chief Operating Officer
Recent News
Arkansas Business
2023-07-25
Company data provided by crunchbase