Roblox · 6 hours ago
Product Marketing Manager, Economy
San Mateo, CA
Full-time
Hybrid
Senior Level
$216K/yr - $262K/yr
5+ years expRoblox is a platform where millions of people connect through 3D immersive digital experiences created by a global community. The Product Marketing Manager for Economy will lead the strategy and execution for solutions that help creators grow their businesses on the platform.
3D TechnologyGamingMetaverseOnline GamesSoftwareVideo Games
Responsibilities
Lead the launch process and drive the go-to-market (GTM) strategy, messaging, content creation and positioning for Economy products and policies
Develop compelling, evergreen product content that educates and inspires creators, partners and other key stakeholders
Stay on the pulse of the industry, customer insights and trends to fuel improvement to existing products, inform messaging and how we take products to market
Foster deep cross-collaboration between Engineering, Product Management, Marketing, Partnerships, Finance, Developer Relations, Data Science, Communications teams. Become a trusted advisor to these teams
Effectively communicate product details and vision internally and externally. Ensure that all company partners, including executive leadership, are up-to-speed on launch strategy and tactics and that external partners have a smooth onboarding on any changes to their experience
Report to the Director of Product and Business Marketing
Qualification
Required
5+ years Product Marketing experience with a global technology platform, with a preference for experience in with experience in creator monetization, commerce, marketplaces, payments and/or financial products
Proficient in messaging, positioning and marketing/content strategy
Experience leading omnichannel product marketing strategies
Experience driving deep internal partnerships, cross-functional alignment and working with stakeholders at all levels
Collaborative, self-driven, perpetually curious with an extremely high-level of audience focus
Ability to identify gaps and opportunities and influence relevant teams and executive leadership to reach resolution
Stellar verbal and written communication skills. Experience presenting at all levels of the organization, including executive leadership
Passionate about supporting new business models and creator monetization
Benefits
Equity compensation
Benefits as described on this page
Company
Roblox
Roblox is an online gaming and entertainment platform that offers a shared digital experience that brings people together through play.
1001-5000 employees
H1B Sponsorship
Roblox has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (240)
2024 (111)
2023 (139)
2022 (153)
2021 (91)
2020 (92)
Funding
Current Stage
Public CompanyTotal Funding
$874.45MKey Investors
Andreessen HorowitzAltos Ventures
2024-10-01Post Ipo Equity
2022-04-12Series Unknown· $17.71M
2021-08-11Series Unknown
Leadership Team
David Baszucki
CEO & Founder
Michael Guthrie
CFO
Recent News
GlobeNewswire
2026-01-22
Sherwood News
2026-01-22
Company data provided by crunchbase