Director, Customer Strategic Insights jobs in United States
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The Coca-Cola Company · 2 hours ago

Director, Customer Strategic Insights

The Coca-Cola Company is seeking a Director for their Customer Strategic Insights team within the Foodservice and On-Premise organization. This role is responsible for leading category management and guest insights projects, collaborating closely with Customer Marketing and Sales to develop strategies that maximize opportunities for customers and categories.

Consumer GoodsFast-Moving Consumer GoodsFood and BeverageManufacturing
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Comp. & Benefits
badNo H1Bnote

Responsibilities

Department Subject Matter Experts: Leading by Example with FSOP Analytics/Data Asset Tools and Resources
Insights Generators: Storytelling on State of FSOP Category and Customer Landscape with our Customer teams by Role Modeling Usage of Analytic Assets
Customer Collaborators: Focusing on Strategic and Informed Customer Business Planning, Ongoing Customer Commitment, and Assortment Strategies with Key Portfolio Customers
Network Promoters: Syncing with Human Insights, Retail Category Leadership, Planning & Strategy Departments and our broader Customer Value and Growth department for consistent messaging Internally and Externally
Capability Advocates: Aligning with Platform Services, Retail Category Leadership, and Human Insights to assure NAOU remains at the forefront of Analytic/Data Assets in FSOP
This Director role must leverage their influencing skills to influence across the team, FSOP, and NAOU. The ability to think broadly and strategically is imperative to success within this role

Qualification

Coca-Cola Foodservice dataPrimary Research projectsAnalytical skillsStrategic thinkingCustomer engagementProject managementLeadershipCommunicationMicrosoft OfficeBrand storytellingMedia PlanningConsumer TrendsDigital Media StrategyQuantitative ResearchMarket ResearchRetail Marketing Strategy

Required

5-7+ years of work experience, preferably in CPG
Bachelor's degree required – Preferred MBA or other advanced degree
Regular Customer engagement strongly preferred
Background of owning and using Primary Research projects and budgets strongly preferred
A mix of strong analytical, project management and story-telling experiences
Experience with Foodservice and On Premise preferred
Experience presenting to senior leaders of own and external organizations
Prior consulting and category management or sales experience strongly preferred
Proven track record for delivering sustainable results
Heavy usage with Coca-Cola Foodservice data sources and subscribed platforms (DINE, CBL, Circana, Datassential, Technomic, Mintel, Euromonitor, Placer.AI, MRI Simmons)
Willingness to learn new tools/solutions and become an active ambassador of new programs
Advanced strategic thinking, including framing of issues, solutions and paths to implementation
Business planning, inclusive of corporate and customer needs/considerations
Highly analytical, incorporating market and customer research, financials, customer & sales team feedback
Ability to collaborate with key internal/external cross functionals; effectively influencing a wide variety of stakeholders
Strong ability to manage multiple deadlines from different stakeholders, and ability to prioritize the highest leverage opportunities
Effective communication & building relationships at all organizational levels
Ability to champion initiatives end to end
Leadership of fielding Primary qualitative and quantitative research; connecting business needs to appropriate research methods, and extracting strategic, actionable value from studies
Need to communicate complex concepts and information to a wide, varied audience in concise and engaging manner
Highly proficient in Excel, PowerPoint – with experience in Power BI – as platforms for integrating disparate data sources with compelling visuals and language

Preferred

Regular Customer engagement strongly preferred
Background of owning and using Primary Research projects and budgets strongly preferred
Experience with Foodservice and On Premise preferred
Prior consulting and category management or sales experience strongly preferred

Benefits

A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Annual Incentive Reference Value Percentage:30

Company

The Coca-Cola Company

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The Coca-Cola Company is a soft drink manufacturer & distributor that makes a variety of soft drinks, including diet coke and regular coke.

Funding

Current Stage
Public Company
Total Funding
unknown
1919-09-05IPO

Leadership Team

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Henrique Braun
Chief Operating Officer
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Jennifer Henry
Senior Vice President, Strategy and Corporate Development
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Company data provided by crunchbase