University of Tennessee, Knoxville · 1 day ago
Recruitment Communications Coordinator - Office of Enrollment Management Communications - UTK
Knoxville, TN
Full-time
Hybrid
Entry Level
2+ years expThe University of Tennessee, Knoxville is inviting applications for the Recruitment Communications Coordinator position within their Office of Enrollment Management Communications. This role focuses on enhancing accessibility to higher education through strategic recruitment tactics and managing communication strategies for prospective students.
Higher Education
Responsibilities
Coordinating content development & strategy for mass email & SMS marketing
Monitoring the health and accuracy of data in Slate, our CRM system, and providing systematic updates as needed to ensure the campaign runs smoothly
Serving alongside the Office of Communication & Marketing to collaborate and identify opportunities for improvements to digital marketing partnerships and further streamline RFI lead generation and lead nurturing
Influencing & supporting the selection of names for the university to license and subsequent outreach strategies
Monitoring content lead generation platforms, such as Niche, SCOIR, College Board Connections, and others
Contributing to admissions recruitment tactics by developing content for prospective first-year, transfer, and international students and their families
Developing strategic communication plans for recruitment and outreach efforts to prospective first-year, transfer, and international students
Contributing to content creation for websites, print pieces and social media for prospective student audiences
Leading and maintaining strategic RFI management
Communicating project requirements, delivery of assets, and production timelines with stakeholders
Developing a schedule of communication tactics, confirm scheduling with stakeholders, and monitor deployments for completion and deliverability
Monitoring content calendar to ensure optimal timing for various digital and tangible marketing collateral
Qualification
Required
Bachelor's Degree
Minimum 2+ years of professional experience, including internship or practicum experience, related to duties and responsibilities
Experience working under tight deadlines
Experience with mass email & SMS distribution programs
Experience with Mac operating systems and Microsoft Office
Familiarity with databases and list management
Knowledge of digital marketing, HTML email, and SMS text marketing best practices
Knowledge of CRM systems, account origin sources, and creating dynamic form content
Data-driven, adaptable mindset that can make changes mid-campaign if needed
Ability to manage and lead multiple, concurrent projects from a variety of stakeholders
Must exhibit exceptional attention to detail and have the ability to produce high-quality work in a fast-paced environment
Strong written and verbal communications
Ability to develop written communications for various audiences and mediums
Must have the ability to learn, be flexible to change, and be innovative
Ability to effectively communicate with stakeholders at various levels with a variety of backgrounds
Ability to be creative and proactive yet disciplined, in order to prioritize workload
Willingness to cross-train and learn other skills from EM Communications team members
Preferred
Slate, Salesforce, or other similar CRM systems
Asana or other similar project management system
Emma, MailChimp, Constant Contact or other similar email marketing platform
SCOIR, Intersect, College Greenlight, Campus Reel, or other college recruitment platforms
HTML editors and coding
Dynamic form content
Tableau dashboards & developing campaign reports
Knowledge of higher education workflow
Knowledge and understanding of one or more production disciplines: print, digital, and broadcast (multimedia)
Sound knowledge of Slate or similar CRM system and Asana or similar project management system
Knowledge of social media platforms such as X (Twitter), Instagram, Facebook, YouTube, Snapchat, and TikTok
Knowledge of university style and communications standards
Ability to develop content for different audiences and maintain the same brand/voice regardless of target audience
Ability to interpret data and read reports to make best decision for the future of the campaign
Benefits
Generous paid leave , accruing up to 24 days of vacation and 12 days of sick leave annually, plus 14 paid holidays and administrative closing days
Flexible work arrangements, offering a hybrid schedule to most team members
Education benefits for employees and their dependents at UT System campuses
Retirement and deferred compensation plans, including 401(k), 403(b), etc.
Comprehensive medical, dental, and vision insurance plans
Employee discounts to attractions, services, and goods
Company
University of Tennessee, Knoxville
As the state’s land grant, research-intensive institution, the University of Tennessee, Knoxville, is a university that leads.
10001+ employees
H1B Sponsorship
University of Tennessee, Knoxville has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (143)
2024 (100)
2023 (100)
2022 (83)
2021 (77)
2020 (108)
Funding
Current Stage
Late StageLeadership Team
Bruce Behn
Dean and CEO, Digital Learning
Mark Savage
Chief Technology Officer, Digital Learning at UT
Recent News
Perishable News
2023-10-04
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