Kaseware · 19 hours ago
Campaign Marketing Specialist
Kaseware is a dynamic start-up company located in the Denver metro area, focused on building state-of-the-art software for law enforcement and corporate security customers. They are seeking a Campaign Marketing Specialist to support demand generation and event marketing initiatives, responsible for executing marketing campaigns that drive qualified leads and support pipeline growth.
Information ServicesInformation TechnologySaaSSharing EconomySoftware
Responsibilities
Build and manage landing pages, forms, workflows, and email campaigns in HubSpot
Execute multi-channel campaigns including email, gated content, webinars, and event driven initiatives
Ensure campaigns are correctly structured, tagged, and tracked for accurate reporting
Maintain campaign hygiene including lists, properties, workflows, and automation logic
QA all assets prior to launch to ensure brand, functionality, and data integrity standards are met
Build and deploy marketing emails within HubSpot using existing templates
Support segmentation, personalization, and A/B testing initiatives
Monitor email performance and flag optimization opportunities
Ensure compliance with deliverability and data privacy best practices
Support the Event Specialist with campaign execution for webinars, virtual events, and in person events
Build event registration pages, confirmation emails, reminder workflows, and post event follow up campaigns
Assist with lead processing, attribution, and post event reporting
Coordinate timelines and execution details to ensure events are supported by effective demand
Work closely with the Demand Generation Manager to execute campaign plans and timelines
Coordinate with content, design, and sales teams as needed to support campaign delivery
Maintain clear documentation and communication around campaign status and deliverables
Qualification
Required
Bachelor's Degree (Required)
2 to 4 years of experience in a B2B marketing or demand generation role
In-depth and hands on experience with HubSpot including email, workflows, forms, landing pages, and lists
Working knowledge of campaign planning and execution in a B2B environment
Experience supporting email marketing programs with a performance driven mindset
Strong attention to detail and ability to manage multiple campaigns simultaneously
Comfortable working in a fast paced, execution focused marketing team
Language: English
Due to the nature of our business, you must be able to pass a full CJIS compliant fingerprint based background check, which is required for individuals needing access to criminal justice information (CJI)
U.S. Citizens and those authorized to work in the U.S. are encouraged to apply. We are unable to sponsor at this time
Benefits
Excellent health, dental, and vision insurance with generous company contribution
Flex Spending Accounts
Unlimited paid vacation
12 paid company holidays
Paid Sick Time
Paid Parental Leave
401k with company matching
EcoPass provided for Colorado-based employees
Company
Kaseware
Built by the team who designed the FBI's case management system - innovative SaaS or On-Premises software for incidents & investigations .
Funding
Current Stage
Growth StageTotal Funding
$2M2018-10-09Series Unknown· $2M
2017-02-15Seed
Recent News
capital-riesgo.es
2025-11-06
Mergers & Acquisitions
2025-11-05
Research and Markets
2025-09-01
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