Amylu Foods · 22 hours ago
Content Creator
Amylu Foods is a high-growth, natural CPG company seeking a high-energy Content Creator to deliver engaging multi-media content. This role combines content creation with on-the-ground marketing activations, focusing on authentic storytelling that resonates with busy families.
Responsibilities
Conceptualize, film, and edit engaging short-form content for TikTok, Instagram Reels, Stories, and YouTube Shorts
Serve as a confident, relatable on-camera personality and brand ambassador, showcasing how Amylu products solve real, everyday mealtime challenges
Create authentic content rooted in real-life scenarios—quick dinners, grocery runs, meal prep, and busy schedules
Experiment with video styles, formats, and techniques to keep content fresh and engaging
Execute creative, on-the-ground activations including pop-ups, grocery store demos, sampling events, and surprise giveaways
Engage directly with consumers in community spaces, retail environments, and events to drive trial and brand affinity
Capture high-quality, in-the-moment content during activations that feels organic, fun, and shareable
Stay ahead of TikTok trends, challenges, and cultural moments, translating them into timely, on-brand content
Collaborate closely with the Social Media Coordinator and Marketing team to align content with campaign goals, messaging, and brand voice
Maintain a warm, practical, empowering tone that speaks directly to busy families
Track and analyze content performance across platforms, using insights to refine creative direction and drive engagement and growth
Share learnings and recommendations on what resonates most with our audience
Qualification
Required
2+ years of experience creating short-form social content, with a strong emphasis on TikTok and video
Experience with food brands, recipe demos, or food-focused content
Experience with social analytics tools (TikTok Analytics, Meta Insights, etc.)
Experience supporting or growing social accounts with measurable results
Comfort and confidence appearing on camera (BTS, talking to camera, live demos, street interviews)
Strong visual storytelling instincts and the ability to hook attention quickly
Hands-on experience with filming and editing tools (CapCut, Canva, Adobe Premiere Pro, or similar)
Passion for food, wellness, and lifestyle content
High energy, outgoing personality with comfort engaging the public in real-world settings
Strong organizational skills and ability to manage content from idea through execution
Must have access to a car or be willing to take transit to travel to retail locations, events, and activations
Flexibility for evenings or weekends as needed for events
Background in marketing, communications, or digital media
Company
Amylu Foods
Amylu Foods is a food production company in Chicago, Illinois.
Funding
Current Stage
Late StageTotal Funding
unknown2025-08-07Private Equity
2025-08-07Acquired
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