Burwell Material Handling · 18 hours ago
Account Development Representative
Burwell Material Handling is a company focused on delivering reliable equipment solutions and industrial sales. They are seeking an Account Development Representative to generate and qualify new business, manage inbound leads, and set up meetings with prospective customers.
Consumer Goods
Responsibilities
Qualify & Respond to Leads: Promptly follow up with inbound marketing leads via phone, email, and LinkedIn. Ask targeted questions, identify needs, and assess fit for a sales handoff
Outbound Prospecting: Research and cold-call companies using platforms like ZoomInfo, Dodge Reports, and LinkedIn Sales Navigator. Build and manage a strong outbound lead pipeline
Set Appointments: Schedule discovery calls or meetings for the appropriate sales rep once leads meet criteria. Provide clear handoffs with full context and notes
Nurture Relationships: Serve as the first impression for Burwell. Build rapport with prospects and keep in touch with warm leads by offering relevant content and timely follow-ups
Manage CRM Activity: Track all outreach in Microsoft Dynamics, update records with notes and next steps, and use tools like reminders and sequences to stay organized
Hit Activity Targets: Meet or exceed outreach goals. Monitor conversion metrics and share insights weekly with Marketing and Sales leadership
Collaborate & Improve: Partner with Marketing to align campaigns with outreach. Suggest messaging, content needs, and process improvements based on feedback from the field
Build the Process: Help define our inside sales playbook. Test new approaches, document what works, and support scaling the ADR function
Learn the Product: Gain working knowledge of our full suite of products—from capital equipment to service contracts—so you can confidently speak with prospects and connect them to the right resources
This position may include additional duties that align with the overall scope of the role and contribute to the continued success of the department. These tasks are designed to support evolving business needs and provide opportunities for skill development and professional growth
Qualification
Required
1+ year in a sales or business development role with a strong grasp of the B2B sales cycle
Proficient in Salesforce or a similar CRM
Comfortable using platforms like ZoomInfo, Dodge Reports, and LinkedIn Sales Navigator to research accounts and find contacts
Confident on the phone, clear in writing, and able to engage decision-makers
Active listener who tailors outreach based on prospect needs
Works well across departments, takes feedback constructively, and shares insights that improve the overall process
Self-motivated and goal focused
Able to juggle multiple leads and tasks in a fast-paced environment
Able to travel regionally up to 25% for trade shows, meetings, or team collaboration
Valid driver's license required
Preferred
Experience in capital goods or technical products
Bachelor's in Business, or related field preferred—or equivalent experience
Benefits
Excellent benefits – Medical, Dental, Vision, Accident, Short-Term Disability, Long-Term Disability, Life Insurance, and 401K with Company Match
Progressive Paid Time Off and Holidays – starting with 3 weeks PTO in your first year
Paid parental leave for moms and dads
Annual Community Impact Day – paid volunteer time in the places we work and live
Company
Burwell Material Handling
Smart & Safe Material Handling Starts Here At Burwell Material Handling, we deliver smart, safe material handling solutions designed to help you run more efficiently and operate with greater confidence today, ready to grow with you tomorrow.
Funding
Current Stage
Growth StageCompany data provided by crunchbase