Staples Canada · 2 days ago
Sr Specialist Digital Experience
Framingham, MA, United States
Full-time
Onsite
Mid, Senior Level
2+ years expStaples Canada is seeking a Senior Specialist in Digital Experience to enhance their eCommerce platforms. The role involves optimizing the digital shopping experience, driving product presentation, and collaborating with cross-functional teams to improve site performance and customer engagement.
E-CommerceInformation TechnologyOffice Supplies
Responsibilities
Support the Senior Manager Digital Experience for the Technology categories monthly and quarterly initiatives across staples.com
Optimize the digital shopping experience to deliver exceptional value, selection, and solutions for our customers across all eCommerce platforms
Drive product and category presentation, discoverability, and performance through engaging storytelling and accurate, compelling content
Maintain accurate and timely product setup including attributes, images, descriptions, pricing, categorization, and SEO to create seamless site experiences
Analyze onsite performance metrics (traffic, conversion, add-to-cart, search behavior, exit rates, etc.) to identify trends and recommend actionable site improvements
Collaborate cross-functionally with Category Management, Marketing, UX, Product, Creative, Merchandising and Analytics to execute seasonal campaigns, promotional events, new product launches, and cross-sell/upsell initiatives
Manage content refreshes—across category landing pages, banners, and promotional assets—to keep our digital shelf fresh and relevant
Assist in constructing A/B tests and experiments to validate hypotheses and enhance content effectiveness
Monitor customer feedback, search queries, and reviews to propose enhancements that elevate the customer experience
Troubleshoot and resolve content or functionality issues, coordinating with technical teams as needed
Champion continuous process improvements by identifying gaps and recommending workflow refinements
May coordinate small merchandising projects or lead workstreams within larger initiatives
Qualification
Required
Bachelor's Degree in Business, Marketing, eCommerce, Merchandising, Digital Marketing, or related field; or an equivalent work experience
2+ years of eCommerce merchandising, digital content management, or online retail experience
Experience with site CMS, Figma, Adobe, or related product content platforms
Proficiency in Excel (VLOOKUP/XLOOKUP, pivot tables, data validation)
Customer-obsessed mindset with a passion for transforming digital experiences
Strong attention to detail and a commitment to content accuracy
Analytical thinker with the ability to interpret data, identify patterns, and make strategic recommendations
Excellent communication and interpersonal skills, and ability to thrive in a highly cross-functional environment
Ability to independently manage multiple assignments, prioritize tasks, and deliver on deadlines in a fast-paced environment
Proactive problem solver who thrives on troubleshooting and continuous improvement
Inclusive team player who shares knowledge, welcomes feedback, and adapts to change with resilience
Experience analyzing performance data to support recommendations
Demonstrated accuracy and attention to detail in digital content execution
Ability to manage multiple projects and deadlines independently
Preferred
Experience with Google Analytics, Adobe Analytics, Content Square, Tableau, or similar tools
Experience with A/B testing platforms (e.g., Optimizely, Monetate)
Background in optimizing SEO-driven site content (metadata, titles, descriptions)
Strong understanding of customer behavior, digital UX principles, and online retail best practices
Benefits
Inclusive culture with associate-led Business Resource Groups.
22 days of PTO and Holiday Schedule (7 observed paid holidays + 1 floating holiday).
Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!
Company
Staples Canada
STAPLES Canada is a company that sells office supplies, technology and equipments.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Brian McDougall
Chief Retail Officer
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