Senior Sales Enablement & Demand Manager jobs in United States
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Arrive Logistics · 13 hours ago

Senior Sales Enablement & Demand Manager

Arrive Logistics is a leading transportation and technology company in North America, committed to providing employees with a meaningful work experience. The Senior Sales Enablement & Demand Manager role drives revenue growth by leading Digital Demand and Sales Enablement teams, optimizing marketing technology, and developing impactful marketing strategies to enhance sales productivity.

Freight ServiceLogisticsShipping BrokerSupply Chain ManagementTransportation
Hiring Manager
Carlyn O'Hanlon, SHRM-CP
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Responsibilities

Act as the organization’s leading expert on the email channel strategy, directly managing 250k+ annual email sends and supporting deliverability of 400k+ annual internal comms emails
Closely collaborate with business leaders across departments, leading intake of open-ended problem statements from business leaders to develop, execute and report on impactful strategic solutions in line with the company’s long term objectives
Oversee digital marketing operations, data optimization, and data integrity. Perform A/B testing and analyze results
Expertly manage in Marketo, Wordpress, GTM, GA4, and other components of our tech stack to establish, maintain, and report on unified digital tracking and attribution
Develop, maintain, and leverage integrations and automations across tech platforms owned by teams throughout the organization
Lead internal communications and coordination related to external campaigns to ensure the RevGen team is informed, engaged, and actively participating in program success
Responsible for developing and maintaining streamlined processes, in partnership with the Creative team, to ensure the external website remains fully up to date
Lead go-to-market planning and execution for new modes, services, and major initiatives in partnership with Product, RevGen, and Executive Sponsors
Create industry leading content that holistically supports rep-led lead generation and walletshare expansion efforts through a variety of outreach frameworks, including general prospecting, ABM, quarterly business reviews, request for proposals, and modal cross-selling
Drive engagement and utilization of the self-serve content and associated content management platforms for sales reps by working closely with others in the marketing department
Enhance Arrive’s revenue streams by ideating and implementing new sales enablement tactics beyond collateral development, regularly reporting on progress in relation to company goals
Strategically evolve biannual surveys to increasingly capture leads and actionable customer insights
Support website content by expanding sales enablement asset development and management process to include website-ready versions for rapid deployment to the platform
Oversee the distribution of website leads, ensuring they are delivered to the appropriate teams with a particular focus on modal leads
Partner with the Product and Data teams to maximize engagement of new and prioritized ARRIVEnow capabilities
Own product messaging, positioning, and adoption strategy for customer- and carrier-facing platforms and capabilities
Perform data analysis to determine the return on programs and inform future opportunities; communicate progress, roadblocks and resolutions to company leadership
Act as a leader in the Marketing department, in part by providing other Marketing team leaders with new operational efficiencies from automated workflows, integrations, and AI
Synthesize performance data into clear, executive-level insights that demonstrate marketing’s impact on revenue, growth, and productivity

Qualification

Digital marketing toolsData analysisCross-functional collaborationTeam leadershipEmail automationMarketoGA4Content managementA/B testingStrategic planningPerformance reporting

Required

8+ years of corporate experience (exposure to the industry is preferred)
Expertise in digital marketing tools (Marketo, GA4, etc.)
Data analysis skills
Cross-functional collaboration skills
Team leadership skills to ensure marketing initiatives directly contribute to revenue generation and overall company objectives

Benefits

Medical, dental, vision, life, disability, and supplemental coverage
Matching 401(k) program
Employee Resource Groups
Office wide engagement activities, team events, happy hours and more
Casual dress code
Free parking on site
Fully stocked coffee bar, Broker’s Brew
Onsite gym
Free counseling sessions through our Employee Assistance Program
Company paid holidays, paid vacation time and wellness days
100% paid parental leave when you become a new parent
Referral Program
Relocation packages

Company

Arrive Logistics

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Arrive Logistics is a carrier and customer-centric logistics company that focuses on new standards for service in freight.

Funding

Current Stage
Late Stage
Total Funding
$335M
Key Investors
ATL PartnersLead Edge Capital
2021-04-28Private Equity· $300M
2019-06-18Series B· $25M
2018-06-26Series A· $10M

Leadership Team

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Matt Pyatt
CEO
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Eric Dunigan
Co-Founder / President
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Company data provided by crunchbase