The Carlyle Group · 18 hours ago
Return to Corporate - Creative Director Consultant
New York, NY
Part-time
Onsite
Senior Level, Lead/Staff
$12,500/mo - $12,500/mo
10+ years expThe Carlyle Group is a global investment firm seeking a Creative Director Consultant as part of their returnship program for experienced professionals re-entering the workforce. This role focuses on overseeing and implementing Carlyle’s visual identity across marketing and communications channels, ensuring consistency and clarity in brand expression.
Asset ManagementFinanceFinancial Services
Responsibilities
Own and protect Carlyle’s global visual identity following the transition from external brand partners
Serve as the firm’s internal authority on brand expression, art direction, and design quality across all marketing and communications
Ensure consistent application of the brand across regions, channels, and audiences, including institutional, wealth, and retirement-oriented communications
Provide guidance and approvals on creative execution to maintain alignment with Carlyle’s brand standards and editorial voice
Lead the development and documentation of a comprehensive design system, expanding beyond the existing style guide
Define and document UX standards and visual patterns to ensure consistency, accessibility, and usability across digital properties
Partner with digital marketing, video, website, and technology teams to embed brand standards into workflows and platforms
Ensure the design system evolves thoughtfully as business needs, audiences, and channels expand
Provide hands-on art direction and creative leadership across priority initiatives, balancing direct contribution with review and guidance
Set creative direction for major firm initiatives, including brand campaigns, website experiences, advertising, sponsorships, and flagship content series
Translate strategic objectives and messaging into clear creative frameworks and visual concepts
Help teams creatively ideate on a wide range of branded deliverables from videos, to animated GIFs, to brochures, to social posts, and more
Review and elevate creative output across channels, providing clear, constructive direction to external design and UX partners
Balance innovation with brand discipline, ensuring creative work is differentiated but appropriate for institutional and wealth audiences
Serve as the primary creative lead for internal stakeholders, providing clear direction, prioritization, and partnership
Support the oversight of external design, UX, and creative vendors, with a focus on quality, efficiency, and consistency
Collaborate closely with the Head of Content to align visual execution with content strategy
Ensure all creative work aligns with Carlyle’s brand guidelines, editorial standards, and regulatory requirements
Partner with Legal and Compliance teams as needed to ensure visual communication supports approved messaging and disclosures
Maintain disciplined review and approval processes for creative assets
Qualification
Required
Bachelor's degree in design, visual communications, or a related field, or equivalent experience
Two or more years removed from a corporate environment
Ten or more years of experience in creative direction, brand design, or visual communications, preferably within financial services, asset management, or similarly regulated industries
Demonstrated experience owning and evolving a complex brand across multiple channels and audiences
Strong understanding of digital design systems, UX principles, and modern web standards
Experience leading major brand transitions, redesigns, or platform launches
Ability to balance strategic thinking with hands-on creative leadership
Excellent communication and collaboration skills, with the ability to influence across senior stakeholders
Comfortable operating in a fast-moving environment with evolving priorities
Company
The Carlyle Group
The Carlyle Group is a private equity firm that invests in shareholders, people, and communities.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$3.64BKey Investors
Audax Private Debt
2025-09-16Post Ipo Debt· $800M
2025-09-04Secondary Market· $20M
2024-12-13Post Ipo Debt· $318M
Leadership Team
John Redett
Chief Financial Officer
Lindsay LoBue
Chief Operating Officer, Partner
Recent News
2026-01-19
2026-01-08
Company data provided by crunchbase