The Helmsley Charitable Trust · 1 day ago
Digital Communications Officer
NYC Metro Area
Full-time
Hybrid
Senior Level
$146K/yr - $157K/yr
7+ years expThe Helmsley Charitable Trust is a global philanthropy focused on enhancing healthcare access and improving quality of life. The Digital Communications Officer will develop and implement communication strategies, create multimedia content, and analyze performance metrics to advance the Trust's mission.
Association
No H1B
U.S. Citizen Only
Responsibilities
Contribute to the development and implementation of Helmsley’s communication strategy, including leading the creation of multimedia content that reflects and advances Helmsley’s mission
Monitor and analyze content performance, traffic and engagement to continuously improve our content strategy
Monitor and report on content and platform performance using analytics tools such as Piwik and Sprout Social. Develop recurring reports and dashboards to assess performance
Lead content strategy to support key initiatives with exceptional writing and content development skills
Create and maintain an editorial calendar to review content regularly and ensure the accuracy of content displayed on the foundation’s channels
Stay ahead of trends, platforms, and best practices to keep our strategies innovative and effective
Serve as point of contact for key vendors
Collaborate across teams at Helmsley and partner organizations from each program area
Represent Helmsley in a polished and professional manner at all times
Create high-quality and engaging content for the foundation’s website; optimize content for search engines, including title tags, meta descriptions, and on-page content
Partner with the Grants Management team on enhancements to the website’s grants database
Establish the strategy, tone, and content approach across each social media channel
Define annual objectives for social media channels and a measurement plan
Develop and implement innovative social media strategies to increase brand awareness, grow audience, and drive engagement
Collaborate with the team to create content that amplifies the work being done across all six program areas
Analyze social media and other communications data to evaluate and improve communications initiatives and strategies
Manage and execute social storytelling projects from end to end
Help source, license, and manage photos and videos
Create design and multimedia assets to support campaigns, including graphics, photos, and short videos from start to finish
Qualification
Required
Bachelor's degree in a relevant field; advanced degree in Communications, Journalism, English, or related subject preferred
Minimum of seven years of experience in a digital communications role
Passion for mission driven work
Expertise in content creation, audience engagement, and storytelling for digital platforms
Exceptional working knowledge of all contemporary social media platforms and web tools, including but not limited to WordPress, Facebook, Instagram/Reels/Threads, X, TikTok, BlueSky, YouTube, LinkedIn, Reddit, Sprout Social, Piwik, and other third-party tools
Strong understanding of SEO best practices and ability to optimize website content for search engines
Demonstrated creativity in content creation and storytelling for social media channels
Photo and video production experience and familiarity with editing and creator tools for social platforms
Familiarity with Canva, Adobe Creative Cloud, or other graphics design software
Exceptional analytical skills with proficiency in leveraging data to drive strategic decisions and measure success
Strong writing skills pertaining to digital marketing content
Strong verbal communication skills
Ability to build relationships with key stakeholders while considering cultural nuances and preferences, including partner organizations and staff at all levels of the organization
Attention to detail, organizational skills, and strong work ethic
Ability to prioritize and handle multiple projects and deadlines simultaneously while delivering high-quality results
Ability to remain flexible and adaptable when priorities shift
Preferred
Agency experience is a plus
Experience managing content for a global audience, a plus
Benefits
Employer-paid medical, dental, and vision for employees and their families
Generous 401(k) employer contribution
Hybrid work schedule (up to two remote days a week)
23+ paid vacation and sick days
13+ paid holidays
End of year office closure
Summer Fridays
Tuition reimbursement
Personal and team professional development opportunities
Company
The Helmsley Charitable Trust
The Leona M. and Harry B.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Sarah E. Paul
Chief Executive Officer
Recent News
2025-09-06
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