Marketing Lead - TasteAgent jobs in United States
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Relish Works · 13 hours ago

Marketing Lead - TasteAgent

Relish Works is seeking a Marketing Lead for their Taste Agent platform, which connects social media influencers with restaurant operators. The role involves managing influencer campaigns and conducting field sales experiments to enhance customer acquisition strategies for independent restaurants.

FinanceFood and BeverageFood Processing
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H1B Sponsor Likelynote

Responsibilities

Serve as a trusted advisor to restaurant operators on how to run effective influencer campaigns—helping them understand best practices, improve content outcomes, and maximize campaign value
Design and execute influencer marketing campaigns end-to-end, including campaign design, engagement with restaurants, and impact reporting
Provide operators with hands-on guidance around posting expectations, content quality, and how to repurpose creator content
Maintain strong, consistent communication with restaurant partners to ensure smooth campaigns and high satisfaction
Create simple, repeatable internal workflows and templates that can scale across multiple operators
Advocate for restaurants internally by sharing insights on what they need to succeed
Partner with Sales to conduct on-the-ground field tests across Chicago to discover scalable ways to acquire new restaurant customers
Pilot grassroots growth approaches such as: Restaurant referral programs, Creator referral loops, Local partnerships (hospitality groups, neighborhood chambers, small business orgs), Community events, food pop-ups, and in-person activations, Cross-promotions with complementary small businesses
Build test plans with clear hypotheses, metrics, and expected outcomes, and run them quickly and scrappily
Capture insights in structured experiment logs, summarizing what worked, what didn’t, and where to scale
Develop early-stage acquisition playbooks the team can operationalize after the contract period
Represent Taste Agent in restaurants, meeting owners / managers face-to-face and building trust in the community

Qualification

Influencer Campaign ManagementField Sales ExperimentsCommunity MarketingCustomer AcquisitionAnalytical SkillsEmpathy for Small BusinessesHands-on BuilderCommunication

Required

5–7+ years in marketing, growth, partnerships, community marketing, or hospitality marketing
Comfortable being out in the field visiting restaurants, talking to operators, and gathering real-world insights
Deeply empathetic to the needs of small local businesses; skilled at translating marketing concepts into simple, actionable tactics
A hands-on builder who loves experimenting, iterating, and moving quickly with imperfect information
Strong communicator who thrives in customer-facing, creator-facing, and partner-facing conversations
Analytical enough to design experiments, track metrics, and interpret results
Excited about restaurant culture, Chicago's food scene, social media creators, and community-driven marketing

Company

Relish Works

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Relish Works is an innovation hub focused on challenging the status quo and pioneering the next evolution of the food industry.

H1B Sponsorship

Relish Works has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (2)
2023 (2)
2022 (3)

Funding

Current Stage
Early Stage

Leadership Team

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Bethany Zak
Director of Innovation, Corporate Partnerships
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Company data provided by crunchbase