Good Feels · 2 days ago
Ecommerce & Wholesale Growth Operations Manager
Good Feels is seeking a highly organized and data-driven Ecommerce & Wholesale Growth Operations Manager to lead their Shopify DTC channel and strengthen wholesale sales. The role involves managing the Shopify storefront, optimizing ecommerce performance, and ensuring alignment between inventory and sales operations.
Responsibilities
Manage and optimize the Shopify storefront including product listings, navigation, merchandising, and promotions
Implement DTC strategies such as bundles, cross-sells, loyalty, subscriptions, and seasonal campaigns
Monitor and improve conversion rate, AOV, retention, site performance, and customer behavior metrics
Manage Shopify apps, integrations, AI tools, and automation workflows to drive efficiency and growth
Collaborate with marketing to execute sales events, email flows, paid media alignment, and content updates
Manage wholesale order workflows, including account setup, price sheets, B2B communications, and reorder cycles
Support sales and field teams by coordinating in-store promotions, new SKU launches, and sell-through insights
Maintain wholesale dashboards tracking velocity, account performance, demand spikes, and inventory needs
Ensure alignment between ecommerce inventory, warehouse counts, fulfillment, and wholesale availability
Build and maintain real-time dashboards showing inventory levels, SKU velocity, and demand trends across DTC and wholesale
Set up automated alerts and reporting tools predicting when inventory, raw materials, or packaging may run low
Use Shopify analytics, wholesale velocity, promotional calendars, and historical patterns to create forward-looking demand signals
Provide weekly insights to leadership and operations to support proactive planning and timely production scheduling
Identify and implement new integrations, AI tools, and automations to reduce manual work and improve data accuracy
Connect systems such as Shopify, Klaviyo, inventory tools, and reporting dashboards for seamless workflows
Continuously refine cross-functional processes to improve accuracy, speed, and visibility across ecommerce, operations, and sales
Qualification
Required
3–5 years of experience in ecommerce management, Shopify, wholesale operations, and CPG operations
Strong knowledge of Shopify (required): apps, integrations, analytics, and conversion optimization
Experience with Shopify, Klaviyo, AI, ticketing systems such as intercom, gorgias etc
Experience with DTC funnels, customer segmentation, and performance metrics
Strong analytical skills with competency in Excel/Sheets and dashboard tools
Excellent communicator who can work across marketing, operations, sales, and fulfillment
Highly organized, proactive, and comfortable in a fast-moving startup environment
Preferred
Bonus: experience in hemp, hemp-adjacent products, beverage, or wellness industries
Company
Good Feels
Good Feels is a cannabis beverage company.
Funding
Current Stage
Early StageTotal Funding
unknown2022-06-01Seed
Recent News
2026-01-20
Company data provided by crunchbase