GA4 Web Analytics Contractor jobs in United States
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POP · 4 hours ago

GA4 Web Analytics Contractor

POP is seeking a GA4 Web Analytics Contractor to enhance their Marketing Intelligence work, focusing on web analytics using Google Analytics 4 (GA4). The role involves designing measurement plans, implementing GA4 via Google Tag Manager, and analyzing performance trends to provide insights for stakeholders.

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H1B Sponsor Likelynote
Hiring Manager
Theanne Sandbo
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Responsibilities

Design and document GA4 measurement plans using events, parameters, and user properties, with a modern, event-based approach (not pageview-centric or UA-style thinking)
Implement and manage GA4 via Google Tag Manager (GTM), including custom events, enhanced measurement tuning, cross-domain tracking, and consent-aware tagging
Define, implement, and validate structured data layers (e.g., ecommerce and content interactions), and troubleshoot tracking using GTM Preview, GA4 DebugView, and browser-based developer tools
Configure GA4 custom definitions and build actionable analyses using GA4 Explorations, rather than relying solely on default dashboards
Identify data discrepancies, validate event schemas, diagnose tracking issues, and clearly explain GA4 data behavior to both technical and non-technical stakeholders

Qualification

GA4 experienceGoogle Tag ManagerDigital marketing knowledgeData layer designAttribution modelingTroubleshooting skillsQA skillsCross-channel reporting

Required

2+ years of GA4 experience with deep expertise in GA4's event-based measurement model
Hands-on experience implementing GA4 for web properties
Strong understanding of GA4 conversions, attribution models, event deduplication, and how GA4 differs from UA in session logic and funnel analysis
Experience designing and debugging data layers
Proficiency with custom dimensions, custom metrics, and advanced reporting
Working knowledge of conversion modeling and attribution
Strong QA, validation, and troubleshooting skills
Minimum of 3 years' experience working at/for a Digital Marketing Agency
Ability to work approximately 16 hours per week from February 2 through the end of March, with the possibility of extension based on business needs and mutual fit

Preferred

Foundational knowledge in digital marketing, demonstrated through relevant credentials or certifications

Company

POP

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POP provides digital advertising services for brands.

H1B Sponsorship

POP has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2020 (2)

Funding

Current Stage
Growth Stage
Total Funding
$0.06M
2021-05-11Pre Seed· $0.03M
2020-04-10Pre Seed· $0.03M
2019-07-17Pre Seed· $0.01M

Leadership Team

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Chris Dressler
Chief Digital Officer
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Keith Corcoran
Client Partner
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Company data provided by crunchbase