Generac · 4 hours ago
Dealer Sales Manager
Pewaukee, WI - USA
Full-time
Onsite
Senior Level
5+ years expGenerac is a leading energy technology company committed to powering a smarter world. The Dealer Sales Manager will drive revenue growth and strengthen relationships within the dealer network by developing and executing strategic sales strategies, ensuring sales targets are met, and providing guidance to dealers.
Electrical DistributionElectronicsEnergyManufacturing
Responsibilities
Develop and lead comprehensive sales and channel strategies that drive revenue growth, market share, and profitability across the dealer network
Identify, recruit, and negotiate partnerships with high-potential dealers, ensuring alignment with brand standards and strategic objectives
Cultivate and strengthen relationships with key dealer partners to foster loyalty, collaboration, and mutual business growth
Coach and enable dealer sales teams through training, business planning, and performance optimization initiatives, and programs
Leverage market analytics to evaluate performance, identify opportunities, and inform strategic decision-making
Deliver accurate sales forecasts and insights, translating data into actionable recommendations for senior leadership
Collaborate cross-functionally with product, marketing, finance, and channel management teams to ensure seamless dealer engagement and consistent brand execution
Drive go-to-market initiatives and promotional campaigns in partnership with marketing to accelerate dealer sales and strengthen brand presence
Represent the voice of the dealer network, influencing product development, pricing strategies, and overall channel direction
Qualification
Required
Bachelor's Degree in Business, Marketing, Finance or related field equivalent experience
5+ years related sales experience to include account management
Ability to travel a minimum of 50%, or as required
Demonstrated success achieving and exceeding sales targets by identifying high-potential dealers, optimizing channel performance, and executing territory growth plans
Skilled in analyzing market trends, assessing dealer performance, and developing tailored strategies to expand market share and increase product adoption
Excellent written and verbal communication skills, with the ability to influence stakeholders, manage complex negotiations, and deliver persuasive sales presentations
Experienced in using CRM platforms (e.g., Salesforce, HubSpot) and Microsoft Office Suite to manage pipelines, forecast accurately, and track performance metrics
Skilled in delivering impactful product and sales training to dealer teams, ensuring alignment with brand standards and improved sales execution
Strong collaborator with marketing, operations, and product teams to develop sales tools, promotional programs, and campaigns that support dealer success
Highly organized with exceptional time management and prioritization skills to effectively manage multiple dealer accounts and initiatives simultaneously
Company
Generac
Generac is the total energy solutions company powering a smarter world.
5001-10000 employees
Funding
Current Stage
Public CompanyTotal Funding
$300MKey Investors
GRIP ProgramUS Department of Energy
2024-10-21Grant· $50M
2024-07-17Grant· $200M
2023-10-27Grant· $50M
Leadership Team
Aaron Jagdfeld
President & CEO
Anne Hoskins
SVP Policy and Market Development-- Energy Technology
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