Clout Kitchen · 8 hours ago
Content Lead
Los Angeles, CA
Full-time
Hybrid
Mid, Senior Level
$95K/yr - $140K/yr
5+ years expClouted is a dynamic company known as The Virality Engine for brands and creators, generating over 300M+ views monthly. They are seeking a Content Lead to drive growth and marketing strategies into effective content systems, while also managing a team and overseeing high-quality video production.
Technology Information and Internet
Responsibilities
Serve as the Team Lead for the entire media vertical, providing strategic direction, creative frameworks, and execution standards across short-form and long-form content
Establish repeatable creative formats, playbooks, and content systems that can scale across multiple clients and campaigns
Manage and mentor a team of graphic designers, video editors, and other media personnel
Ensure seamless operations and collaboration between media team members for both growth/marketing and client projects
Source, hire, and manage external vendors and talent (e.g., PAs) as needed for productions
Collaborate closely with Growth, Marketing, Operations, and Commercial teams to translate campaign strategy into executable content direction
Personally execute and oversee the production of high-quality content, ranging from cinematic shoots to performance-driven social content
Operate as a skilled camera operator and director to achieve the desired visual and narrative standard for all content
Maintain and manage production equipment and resources
Act as the expert in translating client growth and marketing strategies into performance-driven content formats that optimize for retention, velocity, and platform-specific behavior
Develop and produce a high volume of viral-ready short-form content (e.g., TikToks, Reels) that aligns with current internet culture and trends
Create engaging and high-quality long-form videos as required
Reverse engineer high-performing content to extract learnings and evolve creative direction over time
Spot emerging trends early and design experiments around new formats, hooks, and distribution mechanics
Manage and oversee production budgets for specific projects
Drive cost efficiency across the media vertical and all production processes
Ensure all content projects are completed and delivered successfully within their allocated financial specifications
Balance creative ambition with operational efficiency, ensuring content output remains scalable and sustainable
Qualification
Required
5+ years of professional experience in content production, cinematography, or a related media leadership role
Possess deep fluency in internet culture, trends, and platform dynamics
Have a proven track record of creating viral, performance-driven short-form content
Are an expert Cinematographer/Producer/Editor, proficient with industry-standard tools (CapCut, Premiere Pro, Adobe Suite)
Thrive in a fast-paced, ambiguous environment and think in systems and repeatable creative formats
Are comfortable leading and collaborating with a distributed, cross-timezone team, including working flexible hours when needed
Think in systems, patterns, and formats rather than one-off creative ideas
Are comfortable reading and reacting to performance metrics such as retention curves, view velocity, and watch time
Preferred
Experience working with global or offshore creative teams is strongly preferred
Strong preference for candidates with experience in the music industry, particularly managing or growing artist social media accounts
Benefits
Unlimited PTO.
Comprehensive medical, dental, and vision insurance options.
Company
Clout Kitchen
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase