Hathway: Now Bounteous · 1 day ago
Martech Solution Architect, AI and Adobe
United States
Full-time
Remote
Senior Level, Lead/Staff
$170K/yr - $200K/yr
10+ years expBounteous is a premier end-to-end digital transformation consultancy dedicated to partnering with ambitious brands to create digital solutions for today’s complex challenges and tomorrow’s opportunities. The Martech Solution Architect will lead AI product strategy for an intelligent orchestration platform, design AI experiences for marketing, and ensure effective integration with enterprise systems.
Internet
Responsibilities
Define and deploy complex B2B customer journeys spanning awareness to advocacy
Optimize multi-touch attribution and journey analytics for enterprise sales cycles
Partner with CDH data science on propensity models, lookalike audiences, churn prediction
Optimize Adobe Experience Platform (AEP) for real-time segmentation and activation
Architect ABM programs leveraging intent data, predictive scoring, personalized engagement
AI Product Strategy (40%)
Solutioning: Analyze performance marketing gaps (campaign planning, content production, audience development, activation, reporting) and architect AI solutions
Product Led: Lead phased evolution from automation to personalization, orchestration and predictive intelligence
Agentic AI: Design multi-agent ecosystem (e.g. Audience, Content, Journey, Brief, Query, Optimization, Critics) with orchestration enabling autonomous marketing execution
Experience: Champion intuitive, SPOG or command center interface eliminating tool-switching for non-technical users
Future-Ready: Ensure extensible, modular architecture scaling to emerging AI capabilities
Technical Architecture (35%)
Integration: Architect integrations with GCP, AEP/CDP, Workfront, Analytics and advise on APIs
AI Stack Orchestration: Evaluate & integrate LLM (Gemini, Vertex AI), RAG, prompt frameworks
Feasibility: Assess use cases vs. existing platform capabilities (Pega, Adobe etc.) and constraints
Agentic Design: Define interaction protocols, decision logic, human-in-loop & feedback methods
Stakeholder Alignment (15%)
Executive Mandates: Bridge C-suite objectives (cost, velocity, personalization) with AI realities
Change Strategy: Design adoption approach, identify champions, training needs, success metrics
Requirements Synthesis: Distill diverse stakeholder needs into coherent product specifications
Thought Leadership (10%)
Monitoring: Track Adobe/Salesforce/Martech events & identify differentiation opportunities
Innovation: LLM/Agentic advancements, real-time personalization & assess applicability
Information Security Responsibilities
Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocols
Identify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assets
Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.)
Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information
Qualification
Required
10+ years Martech strategy; 3+ years building AI products for marketing
Agentic AI: Hands-on multi-agent system design with orchestration, decision logic, human-machine collaboration
AI Development: LLM integration, prompt engineering, RAG architectures, conversational AI, recommendation systems
Performance Marketing: Deep understanding of campaign workflows, briefing, segmentation, content production, QA, activation, attribution and B2B pain points
Platform Knowledge
Adobe Experience Cloud: AEP/CDP, GenStudio, Workfront, Marketo etc
Broader Martech: Marketing automation, Analytics/BI, DAM, advertising platforms etc
Integration Patterns: API design, event-driven architecture, real-time data sync
Product Thinking: Define vision, prioritization balancing user needs/feasibility/value
UX for Marketers: Design intuitive interfaces enabling AI leverage without technical expertise
Executive Communication: Present complex AI concepts to Execs, translate architecture to business outcomes
Cross-Functional Leadership: Navigate organizational complexity, drive team outcomes with influence
Agency/consulting background across multiple clients
B2B or telecommunications marketing experience
Google Cloud AI (Vertex/Gemini)
Certifications: Adobe Expert, Google Cloud Professional
Computer science/engineering background
Company
Hathway: Now Bounteous
Hathway is now Bounteous! Follow the new Bounteous Restaurant & Convenience LinkedIn page for industry news, insights, and more.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2021-11-11Acquired
Leadership Team
Jenny Frith, PHR
Director, People Success Business Partner
Company data provided by crunchbase