Beauty Co-Lab · 1 day ago
Director, Cross-Channel Planning
New York
Full-time
Onsite
Director/Executive
$90K/yr - $215K/yr
8+ years expBeauty Co-Lab (BCL) is a bespoke Omnicom Media Group unit for L’Oréal USA delivering innovative agency solutions. The Director, Cross-Channel Planning is responsible for managing strategic business needs, integrating with teams, and leading the development of innovative media strategies that align with client goals.
Marketing & Advertising
Responsibilities
Collaborative Partnership – embraces and drives the OMG approach by building partnerships with others on behalf of our clients
Full Funnel Mindset - ability to deliver full funnel strategic thinking across awareness and transactional budgets; including major eRetail partnerships
Creative Thinking – takes a brand, an objective and a platform and thinks of innovative ways to bring them together
Hunger for Innovation – our clients want and have access to truly never-been-done-before opportunities. Helps determine the right ones and brings them to life in impactful ways
Relationship Building – practices the ability to be personal, understanding and a desire to do what’s best for the team and the client. Fully engaged and present with clients
Inspiring Leadership – challenges a team to solve clients challenges in unique ways. Inspires others to try new approaches and serves as a role model to the team
Qualification
Required
Graduate of a four-year college or university
8+ years of integrated media planning experience
Track record of handling big client ambitions
Ability to create and execute a holistic channel approach to planning
Experience collaborating with media owners, agency business units and creative agency partners
Experience with clients whom have significant commerce spend & offerings
Experience working with retail media networks (i.e. Amazon, Walmart, Target, etc)
Ability to manage full funnel media strategies, including eRetail platforms
Proven leadership ability and experience managing a team; a strong desire and ability to grow and develop talent
Advanced knowledge of media fundamentals and an ability to educate at all levels
Strong comfort level with data, analytics, and measurement
Benefits
Health insurance
Vision insurance
Dental insurance
401(k)
Healthcare Flexible Spending Account
Dependent Care Flexible Spending Account
Vacation days
Sick days
Personal days
Paid parental leave
Paid medical leave
STD/LTD insurance benefits
Company
Beauty Co-Lab
Beauty Co-Lab (BCL) is a bespoke Omnicom Group unit for L’Oréal USA delivering an industry-leading agency solution that drive business growth and transformation.
Founded in 2023New York, New York, US
51-200 employeesFunding
Current Stage
Growth StageLeadership Team
Tara McCann
Director, Investment & Activation (JBPs/Partnerships)
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