Palo Duro Nursing Home · 21 hours ago
Admissions and Marketing Director (Long Term Care)
Claude, TX, 79019, US
Full-time
Onsite
Director/ExecutivePalo Duro Nursing Home is a trusted skilled nursing facility dedicated to providing quality care for our residents. We are seeking a driven and compassionate Admissions & Marketing Director to lead our admissions process, strengthen community partnerships, and support census growth.
Hospitals and Health Care
Responsibilities
Build and maintain referral relationships with hospitals, physicians, senior organizations, and community groups
Conduct outside sales calls and educational outreach to grow inquiries and expand referral sources
Provide information and guidance to potential residents, families, and referral partners in a professional and compassionate manner
Work closely with the Administrator, Director of Nursing, and department heads to ensure smooth admissions and appropriate placement
Coordinate and train in-house staff to assist with inquiries, tours, and admissions paperwork
Monitor census trends, inquiries, and admissions activity; prepare required tracking and reporting
Support facility marketing efforts by assisting with brochures, press releases, and community advertising
Stay informed on Medicare, Medicaid, managed care, and industry regulations that impact admissions
Qualification
Required
Sales, marketing, or community relations experience required
Strong communication, presentation, and organizational skills
Proficient with computers and reporting systems
Self-motivated, goal-oriented, and able to work independently
Must be comfortable with community travel and networking
Previous healthcare admissions or marketing experience highly desirable
Preferred
healthcare setting preferred
Clinical background strongly preferred (RN, LVN, EMT, etc.)
Knowledge of reimbursement programs (Medicare/Medicaid/Managed Care) preferred
Formal sales or marketing training a plus
Company
Palo Duro Nursing Home
We work together with family members to safeguard the medical needs and personal preferences of their loved-ones, always going the extra mile to ensure their comfort and wellbeing.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase