Data & AI Culture and Adoption Director jobs in United States
cer-icon
Apply on Employer Site
company-logo

PepsiCo · 12 hours ago

Data & AI Culture and Adoption Director

PepsiCo is seeking a Director of Data & AI Culture to lead the transformation towards a data-driven and AI-empowered culture across the organization. This role will involve designing and implementing initiatives aimed at enhancing data literacy and ethical AI adoption among employees, while also driving cultural change and fostering innovation.

Brand MarketingFast-Moving Consumer GoodsFood and BeverageManufacturing
check
H1B Sponsor Likelynote

Responsibilities

Define and execute a global Data & AI culture strategy (vision and multi year roadmap) that promotes data accountability, trust, fuels innovation and embeds responsible data and Ai practices into the fabric of the organization
Drive advocacy across senior leaders to sponsor a data driven and AI enabled mindset, cascading change from the top
Champion change management initiatives (training, communications, leadership development, recognition) to embed a data driven and an AI enabled mindset across the enterprise
Build and scale a data and AI literacy program, ensuring employees across functions and geographies have the knowledge, skills, and confidence to effectively apply data and AI, enabling smarter decisions, fostering trust and enabling innovation, in collaboration with HR, Learning & Development and Transformation Teams
Data Literacy covers data concepts, EDF,(enterprise data foundation) data governance, storytelling, tools such as data discovery and visualization, responsible use of data, data ownership track). AI literacy covers AI concepts/maturity, application of AI across value chain, business process reinvention with AI, AI tools, responsible use of AI
Develop differentiated learning paths (executives, managers, frontline staff, technical practitioners)
Partner with data & ai governance, risk, and compliance teams to align culture initiatives with responsible AI principles and data governance frameworks
Act as a bridge between business , technology and executive teams translating complex data and ai concepts into accessible language
Develop engaging and aesthetic communications and content to convey complex information in simple terms to inspire a global workforce, including the D&AI vision, organization, services, data and AI success stories , etc
Support data & AI teams to develop easy to understand best practices and guidance
Amplify messages via diverse channels (town halls, events, intranet, external forums) to reach global audience
Create communities of practice and ambassador networks to scale advocacy
Define KPIs to measure cultural adoption of data and ai (adoption rates, literacy levels, employee sentiment, trust in AI, business outcomes)
Continuously refine approaches based on feedback, global cultural nuances, and business needs

Qualification

Data & AI culture strategyChange management expertiseData governanceData literacy programsAI literacy programsCommunication skillsInfluencing senior leadersStorytellingFacilitation skillsStrategic thinking

Required

Bachelor's degree in Business, Organizational Psychology, Data Science, Information Technology, or related field; advanced degree preferred (MBA, MA in Org Behavior, or similar)
10+ years of experience leading large-scale culture change, organizational development, or transformation programs—5+ years in data/AI or technology-focused roles strongly preferred
Proven track record of influencing senior leaders and driving measurable behavior change in complex, global organizations
Strong understanding of data, analytics, and AI concepts, risks and governance
Experience building global programs with localization capabilities across regions, cultures, and regulatory environments
Excellent communication, storytelling, and facilitation skills; comfortable leading workshops and executive briefings
Strategic Thinking: The capacity to develop and articulate a vision for a data-driven and AI-enabled culture that aligns with overall business objectives
Change Management Expertise: Experience in leading organizational change initiatives, understanding employee resistance, and implementing strategies to foster adoption and buy-in

Benefits

Bonus based on performance and eligibility target payout is 25% of annual salary paid out annually.
An additional target payout of 10% of annual salary is paid out over 3 years following the end of the performance period.
Long term incentive equity may be awarded based on eligibility and performance.
Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.

Company

PepsiCo is a food and beverage company.

H1B Sponsorship

PepsiCo has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (50)
2024 (52)
2023 (62)
2022 (61)
2021 (49)
2020 (34)

Funding

Current Stage
Public Company
Total Funding
$4B
Key Investors
Elliott Management Corp.National Safety Council
2025-09-02Post Ipo Equity· $4B
2024-06-13Grant· $0.02M
2017-12-20IPO

Leadership Team

leader-logo
Alex Carreteiro
CEO PepsiCo Brazil & South Cone (Chile, Arg, Uru, Par) Foods
linkedin
leader-logo
Mohamed Shelbaya
CEO PepsiCo Middle East & Africa
linkedin
Company data provided by crunchbase