Optimum Sports · 21 hours ago
Manager, Digital Activation
Chicago
Full-time
Onsite
Mid Level
$50K/yr - $95K/yr
3+ years expOmnicom Media Group (OMG) is a media services division that delivers transformational experiences for consumers and clients. The Manager, Digital Activation will serve as the liaison between clients and the digital media community, overseeing media plan development and performance reporting to ensure client objectives are met.
AdvertisingBrand MarketingMarketingPublic RelationsSports
Responsibilities
Develop recommendations based on media and marketing objectives, referencing historical data to develop spend and performance projections
Ensure strategy and approach is integrated with other media
Evaluate new ad and targeting products
Lead status calls with partners and client teams
Key contact for clients, ensuring prompt and clear responses to client questions and requests
Build, or assist in crafting, POVs on technologies, platforms, best practices, and creative opportunities
Oversee implementation of Awareness and DTC media plans
Check for accuracy, timeliness and quality of launches, optimizations, and tests
Coordinate with team members to prioritize planned and ad hoc deliverables
Help refine internal processes to improve workflow and train new team members
Lead billing process
Provide clear and concise highlights and actionable insights
Uncover new targeting/bidding opportunities to buy more efficiently and better understand the outcomes we drive for clients
Qualification
Required
Minimum of 3+ years of experience in a Digital Strategy or Activation role
Bachelor's degree (preferably in Business, Marketing, or Management & Entrepreneurship)
Experience managing and mentoring at least one team member, providing thought leadership to junior team members
Must be comfortable analyzing and presenting data - experience effectively using Excel & PowerPoint required
Collaborative nature and experience with media owners, agency business units, and creative agency partners
Comfort level with data, analytics and measurement, and various data sources and methodologies
Thorough knowledge of the principles of marketing/advertising, understanding of media concepts and creative requirements
Preferred
DTC experience strongly preferred - Client facing experience
Benefits
Health insurance
Vision insurance
Dental insurance
401(k)
Healthcare Flexible Spending Account
Dependent Care Flexible Spending Account
Vacation days
Sick days
Personal days
Paid parental leave
Paid medical leave
STD/LTD insurance benefits
Company
Optimum Sports
Optimum Sports is a sports marketing agency for sports that has expertise in branding, investments, client relationships, PR and strategy.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Dale Song
Chief Partnerships & Consulting Officer
Jeremy Carey
Chief Investment Officer
Recent News
Sports Business Journal
2026-01-17
Company data provided by crunchbase