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MoreVisibility · 14 hours ago

Analytics Specialist for Digital Agency

Boca Raton, FL

Full-time

Hybrid

Entry, Mid Level

2+ years exp

MoreVisibility is a leading Digital Agency recognized for its expertise in Google Ads and Analytics, SEO/GEO, SEM, Brand Strategy, Content, Social Media, Data and Design. The Digital Analytics Specialist is an integral member of MoreVisibility’s Analytics team, focusing on data accuracy, insights generation, and the use of emerging AI-driven analytics tools to support client engagements.

AdvertisingSEM

Growth Opportunities

Responsibilities

Implement and support Google Analytics 4 (GA4) and Google Tag Manager (GTM) setups based on client needs

Conduct detailed website analysis, identifying insights that improve marketing effectiveness

Regularly audit analytics setups, performing QA to ensure data accuracy

Develop, maintain, and troubleshoot dashboards primarily using Looker Studio

Communicate clearly and effectively with internal strategists and external clients, presenting data-driven insights

Support internal documentation and the creation of standardized processes for analytics

Participate in training sessions to remain up to date with analytics best practices and emerging AI-driven technologies

Collaborate closely with SEO, Paid Media, and Technical SEO teams to unify client reporting

Assist with evaluating and deploying new AI and automation tools for reporting and analysis

Help drive the company’s revenue across all service areas, while aiding in support and services for existing clients relying on our efforts in this department too. Identify upsell and cross-sell opportunities for website improvement, expansion of ad campaigns or justification of renewal. Assist in the documentation or materials needed to close sale (led by Services or Sales team member)

Qualification

Google Analytics 4Google Tag ManagerLooker StudioSQLPythonDigital marketing principlesCommunication skillsOrganizational skillsCritical thinkingProblem-solvingCollaboration

Required

2-3+ years of experience with web analytics tools (GA4 and Google Tag Manager preferred)

Skills in dashboarding and data visualization, particularly using Looker Studio

Understanding of website analysis methodologies and digital marketing principles

Interest or basic familiarity with AI and automation technologies related to digital marketing analytics

Excellent communication and organizational skills, with the ability to clearly convey insights to diverse audiences

Detail-oriented with strong critical thinking and problem-solving abilities

Capable of thriving in a fast-paced, collaborative environment

Preferred

Bachelor's degree in Marketing, Analytics, Computer Science, Statistics, or related field

Experience or coursework involving SQL or Python

Familiarity with CRM platforms (Salesforce, HubSpot) or other marketing automation tools

Exposure or interest in predictive modeling, attribution modeling, and AI-supported analytics

Benefits

Full benefits

Team perks package

Company

MoreVisibility

MoreVisibility An Interactive Marketing industry leader and is part of a select group of agencies Google certified in both AdWords.

Founded in 1999

Boca Raton, Florida, USA

11-50 employees

http://www.morevisibility.com/

Funding

Current Stage

Early Stage

Leadership Team

Danielle Leitch

Chief Operating Officer

Recent News

PRWeb

MoreVisibility Expands Its Commitment Within Healthcare

2025-01-30

PRWeb

MoreVisibility Celebrates 25 Years and Unveils New Website

2024-10-21

Company data provided by crunchbase