LEARN Charter School Network · 1 day ago
Marketing Communications Manager
LEARN Charter School Network is a nationally recognized non-profit network of PreK-8th grade elementary charter schools that aims to create transformational change in the lives of its students. The Marketing Communications Manager will lead and execute marketing and communications initiatives to enhance brand strategy, support student enrollment, and foster staff engagement.
Responsibilities
Own LEARN’s brand strategy to strengthen visibility, credibility, and engagement across all campuses and markets (Chicago, North Chicago, Waukegan, and Washington, D.C.)
Establish an annual communications calendar and oversee implementation across digital, owned and earned media channels
Capture and craft stories that celebrate LEARN students, teachers and community impact; leverage this content for social media, internal and external newsletters, digital campaigns, and earned media
Manage external partners to support brand amplification
Design and execute data-driven marketing strategies and campaigns to achieve 100% student enrollment and support staff recruitment across campuses
Oversee digital advertising campaigns, social media growth, and creative content initiatives targeting prospective families and job candidates. LEARN’s digital presence is currently on Facebook, Instagram and LinkedIn
Develop marketing collateral (flyers, digital ads, posters, etc.) in collaboration with internal staff
Analyze and report on marketing performance, using insights to continuously improve messaging, targeting, and impact
Create and implement an internal communications strategy to foster staff engagement, culture, and retention
Lead the development, editing, and sending of a monthly staff newsletter that builds awareness of key organizational initiatives and important updates
Partner closely with HR and the CEO to develop tone, key messages, and voice to encourage staff engagement and retention
Manage LEARN’s social media presence and digital storytelling — developing and executing content calendars, writing posts, and tracking engagement
Oversee website content strategy, ensuring it remains current, accurate, and compelling for all stakeholders
Produce newsletters and other key materials for donors, partners, and external audiences
Qualification
Required
A bachelor's degree in marketing, communications, journalism, or a related field
5+ years of experience in marketing or communications, preferably in the education or nonprofit sector
Excellent written, verbal, and visual communication skills with strong attention to detail
Demonstrated ability to create and manage content for websites, social media, newsletters, and digital platforms
Strong project management skills and the ability to work collaboratively across teams
Experience with tools such as WordPress, Form Assembly, Canva, and Constant Contact
A passion for education and belief in LEARN's mission to provide quality educational opportunities for underserved students
Benefits
Medical, Dental and Vision Insurance
Paid vacation, personal days, paid holidays
Short and long term disability
Paid life insurance
Pet Insurance
403B Contribution + 4.5% matching as eligible
Company
LEARN Charter School Network
LEARN Charter School Network is a 501 (c)3 nationally recognized Network of high-performing college prep elementary public charter schools.