Apple · 4 hours ago
Lead, Content & Social Analytics Apple TV
Culver City, California, United States
Full-time
Onsite
Lead/Staff
$122K/yr - $230K/yr
10+ years expApple is a worldwide company that values diversity and innovation. The Apple TV Analytics team is seeking a highly experienced analytics leader to drive content performance and social insights across their streaming portfolio, focusing on strategic decision-making through data analysis.
AppsArtificial Intelligence (AI)BroadcastingDigital EntertainmentFoundational AIMedia and EntertainmentMobile DevicesOperating SystemsTVWearables
Responsibilities
This role sits at the intersection of analytics, research, marketing, and content strategy
The successful candidate thrives in ambiguous environments, is comfortable working with incomplete or noisy data, and brings strong judgment to framing hypotheses, selecting proxy signals, and synthesizing insights
The work spans content performance, social and earned media interpretation, audience understanding, and decision support across marketing, content strategy, and development
As the Apple TV offering spans a broad range of content types and markets, this role helps ensure performance is understood holistically across formats, platforms, and audiences
The role also involves developing analytical frameworks to evaluate creative inputs—such as talent, format, or concept fit—using a combination of data, research, and informed judgment
Qualification
Required
Minimum 10 years of experience in analytics, insights, research, strategy, or a related field
Demonstrated ability to frame and solve open-ended, ambitious problems, including determining what questions to ask before determining how to analyze them
Proven track record translating complex quantitative and qualitative inputs into clear, executive-ready insights and recommendations
Strong analytical judgment, including comfort working with imperfect data and using proxy signals intentionally
Advanced proficiency in spreadsheets and presentation tools
Highly self-directed, proactive, and capable of independently driving analytical work from problem definition through insight delivery
Bachelors Degree in a related field or equivalent work experience
Preferred
Experience in streaming, media, entertainment, or digital platforms
Hands-on experience with social analytics, social listening, and earned media measurement, with a focus on interpretation rather than tracking
Demonstrated ability to connect social and earned signals to downstream performance metrics, with strong judgment around when those signals are meaningful versus noisy
Background or training in research, audience insights, or behavioral analysis
Familiarity with subscription, audience, engagement, and retention metrics
Exposure to sports or live event programming a plus
Experience analyzing or supporting international or local-language content a plus
Experience applying analytics or research to creative or development decisions, where direct measurement may be limited
Experience with SQL, Snowflake, Tableau, or similar analytics tools
Strong collaborator who can influence cross-functional partners through clarity of thinking and insight quality
Benefits
Comprehensive medical and dental coverage
Retirement benefits
A range of discounted products and free services
Reimbursement for certain educational expenses — including tuition
Discretionary bonuses or commission payments
Relocation
Company
Apple
Apple is a technology company that designs, manufactures, and markets consumer electronics, personal computers, and software.
10001+ employees
H1B Sponsorship
Apple has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6998)
2024 (3766)
2023 (3939)
2022 (4822)
2021 (4060)
2020 (3656)
Funding
Current Stage
Public CompanyTotal Funding
$5.67BKey Investors
Berkshire HathawayMicrosoftSequoia Capital
2025-05-05Post Ipo Debt· $4.5B
2025-01-16Post Ipo Debt· $0.31M
2021-04-30Post Ipo Equity
Leadership Team
Tim Cook
CEO
Craig Federighi
SVP, Software Engineering
Recent News
Venrock
2025-12-01
2025-09-25
Mac Daily News
2025-09-25
Company data provided by crunchbase