Social Media Strategy & Growth Lead (Web3 / Blockchain) jobs in United States
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Peace Through Trade (PTT Coin) | Layer-1 PoW Blockchain · 2 hours ago

Social Media Strategy & Growth Lead (Web3 / Blockchain)

positionUnited States
timeFull-time
remoteRemote
seniorityMid, Senior Level
date3+ years exp

Peace Through Trade (PTT) is a regulation-first Layer-1 Proof-of-Work sustainable blockchain built to power real-world commerce. They are seeking a Social Media Strategy & Growth Lead to own the strategy and growth of their social media channels, focusing on creating engaging content and expanding brand reach within the crypto ecosystem.

Information Technology & Services

Responsibilities

Build & execute growth strategy for Instagram, TikTok, and YouTube
Create high-engagement short-form content (scripts, hooks, concepts, captions, trends, and formats)
Support narrative and growth on X, LinkedIn, and Discord to keep messaging consistent across the ecosystem
Collaborate with influencers, creators, and KOLs to expand brand reach and co-create viral content
Launch campaigns that drive saves, shares, comments, video retention, and community growth
Use analytics to optimize performance and iterate fast based on what works and what doesn’t
Work with our video, design, and internal teams to deliver a unified brand story
Stay ahead of crypto, DeFi, and Web3 trends, ensuring the brand remains relevant and credible in a rapidly evolving landscape

Qualification

Social media strategyShort-form content creationCrypto knowledgeAnalytics optimizationCollaboration with influencersTrendsWriting skillsTeam collaboration

Required

3–5+ years managing social media for crypto, fintech, Web3, AI, or fast-growing tech brands
Experience growing short-form platforms, not just maintaining them
Strong understanding of TikTok, IG, YT, and creator-native storytelling
Excellent writing skills and ability to translate complex ideas into viral, digestible content
Work seamlessly with graphic designers and video editors
Comfortable working in a fast-paced, globally distributed team
Deep familiarity with Web3 culture and audiences

Benefits

Opportunity to shape the public voice of a globally recognized blockchain project.
Creative freedom to test bold, modern content formats.
Flexible remote work with a global team

Company

Peace Through Trade (PTT Coin) | Layer-1 PoW Blockchain

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A sustainable Layer-1 PoW blockchain powering peace, trade, and human progress.
dateFounded in 2021
location
Austin, Texas, US
people-size11-50 employees
web-link
https://pttblockchain.online/

Funding

Current Stage
Early Stage
Company data provided by crunchbase