Communications Excellence Senior Manager jobs in United States
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FanDuel · 14 hours ago

Communications Excellence Senior Manager

FanDuel is the premier mobile gaming company in the United States and Canada, and they are seeking a Communications Excellence Senior Manager to lead the communications strategy across the business unit. The role focuses on delivering effective messaging and ensuring high-quality communications while collaborating with various marketing and analytics teams.

Fantasy SportsGamingSports

Responsibilities

Define and own FanDuel Casino’s CRM communications strategy across lifecycle, promotional, proposition and x-sell communications
Lead cross-functional planning sessions across CRM Ops, Customer Marketing, Product Marketing and Brand
Build the framework for optimal communication personalization and ensure any engineering or MarTech related inputs are on roadmaps
Drive the comms experimentation roadmap in partnership with Marketing and CRM Ops teams
Prioritize tests across targeting, sequencing, channel mix, and content strategy
Ensure learnings are continuously integrated into communications planning cycles
Set and manage contact governance rules (send caps, pacing, eligibility)
Define and measure performance KPIs tied to total actives, sessions, engagement lift, and channel performance
Partner with Analytics and Commercial teams to evolve performance dashboards that drive actionability for both strategy and execution
Report learnings to leadership and inform long-term roadmap
Serve as the primary owner of CRM content orchestration – aligning messaging strategy with creative, brand tone, and business needs

Qualification

CRM communications strategyLifecycle marketingCRM ecosystemsExperimentation roadmapsPerformance-driven planningCommunicatorAsanaTableauCollaborative workWritten communicationVerbal communication

Required

5+ years in lifecycle marketing, CRM, customer strategy, or similar
Demonstrated success driving lifecycle engagement, retention, and active sessions
Strong understanding of CRM ecosystems (Braze, Xtremepush, Movable Ink, Segment, etc.)
Experience leading experimentation roadmaps and performance-driven planning
Excellent communicator who can build relationships and work collaboratively across multiple teams
Familiarity with Asana, Tableau, or equivalent tools
Exceptional written and verbal communication skills

Benefits

Medical, vision, and dental insurance
Life insurance
Disability insurance
A 401(k) matching program
Short-term or long-term incentive compensation
Cash bonuses
Stock program participation
Paid personal time off
14 paid company holidays
Paid sick time in accordance with all applicable state and federal laws

Company

FanDuel is a gaming company that offers sportsbook, daily fantasy sports, horse racing, and online casino games.

Funding

Current Stage
Late Stage
Total Funding
$416.2M
Key Investors
Kohlberg Kravis RobertsShamrock Capital AdvisorsComcast Ventures
2020-12-03Acquired
2017-09-12Series E
2016-09-14Convertible Note· $55M

Leadership Team

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Josh Ives
SVP Customer Experience Operations
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Caralyn Cooley
Chief People Officer
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Company data provided by crunchbase