BoF Careers · 5 hours ago
Hoka Sr. Designer, Performance Footwear - HOKA
Deckers Brands is committed to delivering exceptional business results while supporting their employees. The Senior Designer, Performance Footwear for HOKA will drive the future of performance footwear by designing innovative products that empower athletes and elevate the brand.
Marketing & Advertising
Responsibilities
Design forward-thinking performance footwear that blends innovation, function, and HOKA’s unique design DNA
Translate athlete and consumer insights into compelling concepts and product solutions
Explore new materials, constructions, and aesthetics to bring meaningful newness to performance product
Contribute to category design strategy and seasonal direction, shaping progressive performance narratives
Create inspiring, memorable design stories that bring ideas to life
Develop accurate illustrations, 2D drawings, renderings, and tech packs to carry concepts through to production
Collaborate closely with Product, Development, Materials, Color, and PLM partners to create best-in-class footwear
Lead multiple projects from concept through commercialization with clarity, flexibility, and accountability
Review and refine prototypes with cross-functional partners, balancing design vision, performance, cost, and timelines
Present work with confidence and clarity in both informal team settings and formal reviews
Travel to Asia-based manufacturing partners to collaborate on prototyping and refine design intent
Mentor and support junior designers through thoughtful feedback, coaching, and shared learning
Inspire the design team with new thinking and diverse perspectives, fostering creativity through a proactive, forward-moving mindset
Build strong relationships across teams through transparency, listening, and alignment
Lead by example through craft, curiosity, and a collaborative mindset
Qualification
Required
Hold a Bachelor's degree in design (Product, Industrial, or equivalent experience)
Bring 5+ years of footwear design experience, ideally in performance product
Have a strong command of Illustrator, Photoshop, Vizcom, and generative AI visualization tools
Possess deep understanding of footwear construction, materials, and manufacturing processes
Move fluidly between concept, craft, and technical execution, and receive and apply feedback with openness and intent
Have prototyping or hands-on footwear build experience
Demonstrate strong storytelling skills and comfort presenting design vision to diverse audiences
Bring a collaborative mindset with the confidence to push ideas forward while bringing others along
Preferred
Bonus points for 3D design experience and designing athlete-driven footwear
Benefits
Competitive Pay and Bonuses
Financial Planning and wellbeing
Time away from work
Extras, discounts and perks
Growth and Development
Health and Wellness
Company
BoF Careers
BoF Careers connects professionals in fashion, beauty and luxury to The Business of Fashion's global marketplace of over 2,000 opportunities.
Funding
Current Stage
Growth StageCompany data provided by crunchbase