M.C. Dean, Inc. · 18 hours ago
Marketing & Communications Specialist 4 - Tysons, VA
McLean, VA
Full-time
Onsite
Senior Level
7+ years expM.C. Dean is a leader in Building Intelligence, focusing on cyber-physical solutions for critical facilities and infrastructure. They are seeking a Marketing & Communications Specialist 4 to enhance brand visibility, support client growth, and promote employee engagement through integrated marketing communications campaigns.
Information Technology
Responsibilities
Develop and implement market, geographic, and/or client-targeted marketing programs supporting new business capture and long-term positioning
Support SBU leadership to research and define market segmentation, pipeline opportunities, and growth priorities
Work with SBU leadership and the CMO to develop marcomm campaigns and annual plans that best support the organization’s growth goals
Develop and maintain sales and marketing tools and training to support customer growth and attract talent on behalf of the SBU:
Develop print, digital, and multimedia marketing materials
Manage virtual and in-person client-, employee- and recruiting-focused tradeshows and events
Facilitate new business presentations, orals, and customer demonstrations from conception through implementation
Coach division managers on customer-facing demonstrations, presentations, and event best practices
Stay abreast of industry, customer, and competitor news and trends
Support market research and analysis to identify opportunities early in the business development lifecycle
Develop, implement, and promote an annual awards and rankings program for the SBU, coordinating cross-SBU on priorities
Establish, maintain, manage, and track a SBU conference, event, speaking, interview calendar for integration into the corporate tracking calendars
Identify and successfully place/pitch leadership for speaking, interview, and conference participation opportunities
Support marketing for SBU-focused recruiting initiatives leveraging the corporate HR communications resources and standards
Ensure representation and alignment between SBU strategic priorities and corporatewide marketing, branding, and communications channels, platforms, initiatives, and events to advance customer development and employee engagement
Identify and coach division demonstration teams for the annual TechExpo conference and other corporate-sponsored events
Coordinate customer engagement with the operations team to maximize client participation
Develop new website content to promote the division as part of the overarching M.C. Dean brand story
Maintain a monthly editorial calendar featuring wins, project milestones, technology development milestones, and key staff acknowledgments aligned with strategy or values
Identify and establish partnership marketing initiatives, including maintaining a list of OEM partners and certifications
Serve as the brand steward for the division, providing brand management, integration, training and alignment with M.C. Dean brand resources and standards
Lead and support corporatewide initiatives
Support department leadership to advance M.C. Dean’s marketing maturity both within the marketing communications function and with operational stakeholders
Participate in and facilitate functional cross-training initiatives to share successes and best practices across the marketing and communications function
Qualification
Required
Bachelor's degree in business, marketing, communications, or industry-related degree with relevant marketing and communications experience
Minimum 7+ years of experience in marketing and communications with bachelor's degree
Minimum 2 years management experience
Demonstrated expertise working with highly technical content and ability to tailor information for both lay and specialized audiences
Previous experience working for professional services, technology, federal contracting, manufacturing, and/or AEC firms; EPC industry experience strongly preferred
Demonstrated leadership for results-driven marketing campaigns and client engagement programs
Experience managing integrated campaigns as an external or in-house consultant
Experience managing marketing and employee events, site tours, and demonstrations
Excellent written communications skills with mastery of AP Style guidelines
Mastery of Microsoft Office (Word, Excel, PowerPoint)
Experience managing complex marketing, thought leadership, and creative projects requiring coordination of in-house and vendor resources to deliver high-quality, high-impact campaigns
Familiarity with SharePoint and website content management systems
Experience with web analytics and media and social media distribution and tracking tools
Highly collaborative team player willing to jump in to support others on the team
Must be adaptable and able to work in a fast-paced environment with tight deadlines, and creatively solve problems
Organizational skills and attention to detail
Demonstrated analytical skills with research experience
Ability to interface with all levels of management
Willingness to work more than 40 hours per week
Ability to travel to regional and national project sites and our Modular Mission Critical manufacturing facility (approx. 20%)
Benefits
Medical, dental, vision, life, and disability insurance
Paid time off
Tuition reimbursement
401k Retirement Plan
Military Reserve pay offset
Paid maternity leave
Company
M.C. Dean, Inc.
M.C. Dean, Inc. offers comprehensive technological systems in Washington.
5001-10000 employees
H1B Sponsorship
M.C. Dean, Inc. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (32)
2024 (21)
2023 (23)
2022 (14)
2021 (18)
2020 (17)
Funding
Current Stage
Late StageLeadership Team
Bill Dean
Chief Executive Officer
Chris Frazier
Marcomm Business Partner
Recent News
EIN Presswire
2025-11-14
2025-10-04
Company data provided by crunchbase