Paid Media Strategist jobs in United States
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Progressive Insurance · 22 hours ago

Paid Media Strategist

Progressive Insurance is dedicated to helping employees move forward and live fully in their careers. As a paid media strategist on the Digital Auctions team, you’ll develop and manage Progressive’s pay-per-click (PPC) strategy and media campaigns to drive profitable growth.

Auto InsuranceAutomotiveCommercial InsuranceHealth InsuranceInformation TechnologyInsuranceLogistics
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Growth Opportunities
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Responsibilities

Develop and manage Progressive’s pay-per-click (PPC) strategy and media campaigns for Auto, Property and other insurance product lines to drive profitable growth
Work closely with Progressive's internal Media team on measurement, modeling and different facets of the PPC programs
Manage PPC campaigns to target critical metrics
Be an account manager to one or more of the largest PPC media vendors in the industry

Qualification

Paid search expertisePPC campaign managementMicrosoft ExcelTableauVendor relationship managementProblem solving

Required

High School diploma/GED equivalent or higher and a minimum of six years related marketing or digital media experience
Bachelor's degree or higher and a minimum of three years related marketing or digital media experience

Preferred

Expertise in paid search or affiliate marketing
Advertising agency or in-house brand PPC experience
Data-driven approach with advanced knowledge of Microsoft Excel and Tableau
Ability to problem solve, prioritize multiple projects simultaneously, and think creatively in a constantly evolving environment
Experience in cultivating strong vendor relationships to enhance competitive positioning within key accounts

Benefits

401(k) with dollar-for-dollar company match up to 6%
Medical, dental & vision, including free preventative care
Wellness & mental health programs
Health care flexible spending accounts, health savings accounts, & life insurance
Paid time off, including volunteer time off
Paid & unpaid sick leave where applicable, as well as short & long-term disability
Parental & family leave; military leave & pay
Diverse, inclusive & welcoming culture with Employee Resource Groups
Career development & tuition assistance
Onsite gym & healthcare at large locations

Company

Progressive Insurance

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Progressive Insurance is a property and casualty insurance provider.

Funding

Current Stage
Late Stage

Leadership Team

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Andrew Quigg
Chief Strategy Officer
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Kaitlin Marvin
Senior Manager of Data and Analysis - Data Strategy
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Company data provided by crunchbase