Pano AI · 5 days ago
Vice President of Marketing
United States
Full-time
Remote
Director/Executive
$270K/yr - $300K/yr
10+ years expPano AI is a growth-stage hybrid-remote start-up headquartered in San Francisco, specializing in early wildfire detection and intelligence. As Vice President of Marketing, you will lead the marketing strategy and build a high-performing team to drive awareness and revenue across government and enterprise buyers, translating complex technology into compelling narratives.
Artificial Intelligence (AI)HardwarePublic SafetySoftware
Responsibilities
Increase Pano’s visibility across media, industry, and public-sector audiences
Manage PR, communications, and storytelling around product innovation, customers, and company milestones
Communications and PR includes both Pano’s own Comms and also supporting the comms teams at our customers to maximize their comms outcomes, such as earned media, social media, and speaking events
Define and execute an integrated marketing strategy across brand, demand, product marketing, and communications, in the context of Pano’s high-ACV high-touch, top’s-down GTM motion
Align closely with Sales, Product, and Executive Leadership on go-to-market plans and revenue targets
Own marketing through the full funnel: awareness, acquisition, expansion, and retention
Lead Pano’s brand positioning as the category leader in wildfire detection and climate resilience
Develop clear, consistent messaging that makes complex technology accessible and compelling
Drive category creation, thought leadership, and narrative leadership across media, speaking opportunities, awards, and customer and partner engagement
Build scalable, multi-channel programs across digital, in-person events, partnerships, and sales-led motion
Establish and track KPIs for Brand and PR, demand generation, CAC, conversion, and ROI
Continuously optimize performance using data and analytics
Use customer, competitor, and market data to guide positioning and GTM strategy
Partner closely with Product and Customer teams to inform roadmap, messaging, and adoption
Build strategic co-marketing and partner programs with utilities, governments, and technology partners
Lead and scale a high-performing marketing team
Foster a culture in accordance with Pano’s values: Impact, Service, Excellence, Speed, and Innovation
Qualification
Required
10+ years of marketing experience, including 3–5+ years in a senior leadership role
Experience in high-growth B2B technology (hardware + software strongly preferred)
Strong background in brand, product marketing, and demand generation
Hands-on experience with brand strategy, marketing operations, and modern MarTech stacks
Proven ability to build and lead teams in scaling environments
Exceptional communicator and storyteller
Experience working in a startup or scale-up environment with an iterative, agile approach
Proven people leader with the ability to build and lead teams in scaling environments
Brings high integrity, ambition, humility, and a genuine passion for building mission-driven climate and impact technology
Benefits
Comprehensive medical, dental, and vision coverage
Matching 401(k) plan
Flexible paid time off
Company
Pano AI
Pano AI (Pano) is the leader in early wildfire detection and intelligence, providing government, utilities, insurers, and private landowners with advanced tools and realtime situational awareness to quickly mitigate wildfire threats while protecting lives, property, and the environment.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$89MKey Investors
Valor Equity PartnersInitialized Capital
2025-06-16Series B· $44M
2023-07-10Series A· $17M
2022-09-19Series A· $20M
Leadership Team
Sonia Kastner
Co-Founder and CEO
Arvind Satyam
Chief Commercial Officer & Co-Founder
Recent News
Company data provided by crunchbase