Agoda · 23 hours ago
Analyst/Senior Analyst, Brand Marketing (Marketing Analytics, Bangkok Based, Relocation provided)
New York, NY
Full-time
Onsite
Entry, Mid, Senior Level
2+ years expAgoda is a leading travel platform that connects people to destinations and experiences worldwide. They are seeking an Analyst to scale their digital marketing and brand research efforts, focusing on campaign planning, A/B testing, and data analysis to shape the brand's strategy.
Air TransportationE-CommerceHotelTourismTravelTravel Accommodations
Responsibilities
Conduct A/B testing on platforms like Facebook, Instagram, Twitter, TikTok and YouTube, as well as brand research in-house & with external agencies to demonstrate the impact of campaign activity on brand awareness
Own the performance of digital & social campaigns, optimize critical campaign metrics, and keep an eye on data to ensure that media is delivering against the plan
Communicate test results & campaign learnings to the team and broader stakeholders through comprehensive analysis, reporting and data visualization. Develop key learnings for different media platforms and markets
Delve into data from digital tests & research studies to gather useful insights for optimization of brand campaigns
Liaise with external media partners (e.g. Google, Meta) for planning, analysis and execution, and consolidate media data and analysis with digital activity being run in-house
Qualification
Required
A minimum of a bachelor's degree in mathematics, marketing, communication, business, or another related field
At least 2 years of experience in analytically focused positions
Great SQL & Tableau knowledge
Advanced knowledge of Excel, very comfortable using VLOOKUP and Pivot Tables
Great project management, measurement, and planning capability; taking ownership from the start to the finish
Preferred
Knowledge of statistics and data processing practices (calculating p-values, data cleaning and normalization, regressions, etc.) is a plus
Benefits
Complete relocation for you and your family
Excellent benefits
Company
Agoda
Agoda is a digital travel platform that provides access to hotels and holiday properties including flights. It is a sub-organization of Booking Holdings.
5001-10000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2007-11-08Acquired
Leadership Team
Omri Morgenshtern
Chief Operating Officer
Timothy Hughes
Vice President Corporate Development
Recent News
lankatalks.com
2026-01-16
2026-01-16
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