Tanium · 1 day ago
Digital Advertising Manager, Paid Search
Durham, NC
Full-time
Hybrid
Mid, Senior Level
$65K/yr - $190K/yr
5+ years expTanium is a leader in real-time cloud-based endpoint management and security. They are seeking a data-driven Digital Advertising Manager, Paid Search to own and scale their paid search and video programs across Google & Microsoft, focusing on strategy, performance optimization, and campaign insights.
AnalyticsCyber SecurityData Collection and LabelingEnterprise SoftwareInformation TechnologySaaSSecurity
Responsibilities
Lead end-to-end strategy and execution of global paid search, video, & Demand Gen campaigns across Google & Microsoft
Create structured testing roadmaps for ad groups, keyword match types, google conversion signals, bid strategies, ad messaging, and click-path journeys
Analyze user journey and funnel metrics to continuously improve conversion rates from search query to form fill to SAL
Create dashboards and a reporting cadence that enables transparent communication of campaign performance
Ensure rigorous and reliable measurement by implementing consistent naming conventions, GA4 configurations, tag management, and conversion event tracking setup
Partner with creative to drive videos that will perform and ensure video creative is refreshed at the right cadence
Collaborate with digital advertisers to ensure a cohesive cross- channel user journey
Collaborate with organic search counterpart to align paid and organic strategies, share keyword insights, and optimize holistic search performance
Get insights from product and content marketing on messaging, keyword, and competitive insights to drive stronger ad relevance, engagement, and conversion
Qualification
Required
5+ Years of Google & Microsoft Platform experience managing Paid Search, YouTube & Demand Generation campaigns for B2B organizations
Agency + In-house experience is a plus
Relentless drive to stay ahead of Google algorithm shifts, AI disruption, and evolving ad technologies to continuously optimize channel strategy
Analytical and process-driven approach to campaign optimization of ads, creative, and click-journeys
Strong written and verbal communication skills and able to collaborate cross-functionally and tailor communication to the needs and expertise of different stakeholders
Benefits
Equity awards
Medical, dental and vision plan
Family planning benefits
Health savings account
Flexible spending account
Transportation savings account
401(k) retirement savings plan with company match
Life, accident and disability coverage
Business travel accident insurance
Employee assistance programs
Disability insurance
Other well-being benefits
Company
Tanium
Tanium is an IT security firm that provides risk management, incident response, EDR, and patch management services.
1001-5000 employees
H1B Sponsorship
Tanium has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (8)
2024 (7)
2023 (2)
2022 (14)
2021 (3)
2020 (4)
Funding
Current Stage
Late StageTotal Funding
$1.02BKey Investors
Salesforce VenturesWellington ManagementTPG Growth
2021-06-30Secondary Market
2020-10-06Series Unknown· $150M
2020-06-25Series Unknown· $117.2M
Leadership Team
Dan Streetman
Chief Executive Officer, Board Member
Mo Patel
Vice President, Solutions Engineering & Customer Success
Recent News
2026-01-16
Business Wire
2026-01-06
Company data provided by crunchbase