Mondelēz International · 15 hours ago
Trade Marketing Manager
United States
Full-time
Remote
Mid LevelMondelēz International is a leader in the snacking industry, and they are seeking a Trade Marketing Manager to drive category growth and engage with customers. The role involves developing and executing selling programs, collaborating with various teams, and analyzing market data to optimize category performance.
Consumer GoodsFood and BeverageFood ProcessingManufacturing
Responsibilities
Responsible for the development and execution of selling programs related to their assigned Category's innovation, distribution, merchandising, and promotional plans
Key linkage between the Customer Business Teams (CBTs) and the Category Innovation, Marketing and Equity teams to ensure that our strategies and tactics are aligned to the needs of our Customers
Responsible for building category and customer plans for the assigned Category, working collaboratively with Category teams, Insights, and Customer Business Teams (CBTs)
Be seen as the Category expert internally and create compelling, actionable & measurable category plans
Provide thought leadership internally & externally around brand & category initiatives (promotional strategy / budget planning)
Leading delivery of category dashboard / fundamentals and recommending corrective actions to ensure targets are met
Ongoing assessment of critical baseline volume opportunities / risks and lead initiatives to optimize category performance
Plan, implement, and evaluate trade marketing activities
Analyze market data, consumer insights, and competitor trends to identify opportunities and threats for the region
Create and execute trade marketing campaigns and promotions to increase brand awareness, visibility, and sales in the region
Qualification
Required
Category development, key accounts and market insight analysis and delivering growth through category leadership
Having a future-focused mindset, demonstrating curiosity about industry trends, digital solutions and innovation for consumers and translating opportunities into business plans
Delivering strategic plans, measuring and monitoring results, and making recommendations to achieve growth targets
Influence stakeholders and interacting effectively with others, with the courage and resilience to hold an alternative point of view
Analytical skills and business acumen
Proven experience in the fast-moving consumer goods field is a distinct advantage
Understanding of shopper behavior, channel dynamics, commercial terms, and merchandising techniques
Experience in sales, marketing, or trade marketing
Preferred
Plan, implement, and evaluate trade marketing activities
Analyze market data, consumer insights, and competitor trends to identify opportunities and threats for the region
Create and execute trade marketing campaigns and promotions to increase brand awareness, visibility, and sales in the region
Company
Mondelēz International
Mondelēz International, Inc.
Founded in 1903
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$1.5B2024-02-21Post Ipo Debt· $1.5B
2001-06-13IPO
Leadership Team
Dirk Van de Put
Chairman & CEO
Rajesh Ramanathan
Senior Vice President - Asia Pacific, Middle East & Africa
Recent News
Canada NewsWire
2026-01-19
Food Business News
2026-01-16
2026-01-08
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