Bracco · 4 days ago
Strategic Account Manager - San Francisco/Phoenix - Bracco Diagnostics Inc.
Bracco Diagnostics Inc. is a subsidiary of Bracco Imaging, specializing in diagnostic contrast imaging agents. The Strategic Account Manager will position Bracco as a Strategic Partner for key Integrated Delivery Networks (IDNs), developing relationships and implementing strategic plans to grow the company's footprint within the healthcare market.
Health CareHealth DiagnosticsMedical
Responsibilities
Have knowledge of and represent Bracco's full line of products supporting One Bracco value proposition
Have a complete understanding of the demographics of their assigned IDN
Identify the key executives that go beyond Supply Chain and will include C suite staff as well as ancillary VPs
Develop and maintain relationships with key executives within assigned IDNs leveraging those relationships to grow Bracco’s footprint within the assigned IDN and gain competitive immunity
Identify and gain an understanding of the challenges unique to their assigned IDN
Identify resources, internally and externally, that can be used to develop a value proposition unique to the assigned IDN
Coordinate activities of all Bracco field team assigned to IDN facilities
Oversee the strategic account management of assigned IDNs
Develop an understanding of changes in the healthcare market and the impact on our customer segment. Develop programs working with internal and external resources to help our customers manage the impact
Based on interviews with key executives, develop and implement strategic plans for assigned IDNs quantifying the financial implications of decisions and actions
Develop and schedule regular Business Reviews with assigned IDN to share value propositions developed to address customer’s goals and objectives
Work with Commercial team to develop and implement strategic plans at account and IDN level resulting in market share growth
Work to demonstrate Bracco’s value proposition to assigned IDNs, strengthening our position with the IDN and gaining market share
Lead collaboration with field sales, marketing and other appropriate departments for project/program development
Monitor and report results of value enhanced programs and services across all levels of assigned IDN
Effectively leverage economic model and clinical relevance for business growth
Develop a working knowledge for all IS programs that support Corporate Accounts. (Financial, sales, membership, contracting programs)
Participate in Sales Department projects and initiatives where appropriate
Accountable for meeting budget expectations
Coordinate communication between field sales and Corporate Accounts for all Corporate Account sales activities, including competitive planning, agreement launches, and compliance improvement programs
Field Sales / Marketing communication
Company sponsored meeting support / staffing
POA presentations
Participation in various BDI Project Teams
Qualification
Required
BS / BA preferred
Minimum of 3 years combined: GPO and/or account management experience with large IDNs highly preferred; sales leadership experience in the healthcare supply chain industry, with diagnostic imaging specific experience, preferred; and/or Marketing experience in the medical / pharmaceutical industry
The ideal candidate will have prior sales experience with large, multi-level, healthcare customers, and demonstrated ability to work effectively at the CEO and VP levels of the organization
Must be a licensed driver without restrictions and able to drive a car
Field Sales Credentialing demands various vaccinations and background check requirements. Candidates have to comply with all credentialing obligations, including a 10-panel drug screen, in order to have access to the medical facilities conducting business with Bracco
Preferred
Key/Strategic Account Management experience preferred
Company
Bracco
Bracco specializes in diagnostic imaging for the healthcare sector.
Funding
Current Stage
Late StageLeadership Team
Recent News
2025-11-25
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