EBQ · 4 hours ago
Content Marketing Specialist
United States
Full-time
Remote
Mid Level
$45K/yr - $50K/yrEBQ is a marketing team that is seeking a Content Marketing Specialist to contribute significantly to their efforts. The role involves crafting compelling copy across various formats and implementing content marketing strategies to enhance client brands and drive engagement.
Lead GenerationLead ManagementMarketingProduct ManagementSalesWeb Design
No H1B
Responsibilities
Conduct research and contribute to the development of content marketing strategies that clearly align with business objectives
Perform ongoing keyword research, including discovery and expansion of keyword opportunities
Optimize copy and landing pages for SEO
Research and implement content recommendations for organic SEO success
Gain a solid understanding and knowledge base of your client’s industry and the tone they want to strike with their audience
Create/re-purpose high-quality, valuable content to attract, inform, and engage an audience, while also promoting the brand itself
Write and edit blog posts, case studies, whitepapers, one-pagers, landing pages, and emails
Ensure search engine optimization of content
Work with visual design team to ensure that the content creation aligns with the visual elements
Promote and curate content on social media
Manage and utilize core marketing technologies and platforms, including but not limited to WordPress (WPBakery/Elementor), SEMrush, MOZ, etc
Consistently achieve or exceed monthly target(s) established by supervisor
Retain training and direction from management
Adhere to company policies and values
Work effectively in a collaborative work environment and professionally represent EBQ to clients
Performs other duties as assigned
Qualification
Required
Highly motivated and disciplined self-starter with excellent oral and written communication skills
Proven background in content marketing or copywriting
BS/BA in Marketing, Advertising, Journalism, PR, or Communications
Equivalent work experience will also be considered
Track record of creating content of different formats
Experience working with other marketers in a team environment
Familiarity with SEO practices
Knowledge of SEM as it relates to PPC campaigns
Process-oriented
Preferred
Google AdWords strategy and administration
Company
EBQ
EBQ is an outsourced sales and marketing organization, providing services to software and technology companies.
Founded in 2006
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Tim Edwards
CEO
Christina Harmel
Chief Financial Officer
Company data provided by crunchbase