Roots · 2 days ago
SDR
Roots Automation is seeking a motivated Sales Development Representative to join their growing Marketing team and help businesses leverage AI. The role focuses on generating new business opportunities through outbound prospecting and engaging with potential customers to drive their buying journey.
Artificial Intelligence (AI)Business Process Automation (BPA)Generative AIInformation TechnologyInsuranceRoboticsSaaS
Responsibilities
Clearly articulate the value, capabilities, and business impact of our AI platform and solutions to senior leaders across insurance, healthcare and more
Generate new business opportunities through high-volume outbound prospecting processes (cold calling, email, LinkedIn, and other channels)
Use research and Account-Based Marketing (ABM) strategies to identify, prioritize, and engage target accounts
Qualify inbound and outbound leads and schedule meetings for Account Executives
Maintain accurate, up-to-date records in the CRM, including outreach activity, lead status, and obstacles
Manage a high daily volume of outreach while maintaining thoughtful, personalized follow-ups
Nurture prospects through consistent, creative follow-up to drive engagement and momentum
Consistently meet or exceed weekly and monthly targets for qualified leads and opportunities
Collaborate cross-functionally with sales and marketing to optimize messaging and outreach strategies
Qualification
Required
Experience working in inside sales, BDR, or similar experience, preferably selling high-value or technical solutions to enterprise organizations
Strong ability to confidently engage and communicate with senior decision-makers
Excellent written and verbal communication skills, with a persuasive, business-oriented approach
Comfortable operating in a fast-paced, performance-driven, and technical environment
Highly resilient, self-motivated, and able to maintain momentum through rejection and complex buying cycles
Experience using CRM tools and maintaining disciplined pipeline hygiene
Preferred
Startup experience and comfort working independently in a remote or autonomous environment
Prior experience generating meetings with Fortune 1000 or enterprise-level executives
Benefits
Equity: In addition to the base salary, equity may be part of the total compensation package.
Company
Roots
Roots is an AI-powered digital solution for the insurance industry that provides claims management, underwriting, and Insurtech.
Funding
Current Stage
Growth StageTotal Funding
$43.95MKey Investors
Harbert Growth PartnersMissionOGVestigo Ventures
2024-09-16Series B· $22.2M
2022-11-01Series A· $10M
2021-06-30Seed· $7.5M
Recent News
Beinsure - Insurance, Reinsurance, InsurTech Insights
2026-01-14
Company data provided by crunchbase