Skillz · 1 day ago
Lead User Acquisition Manager
San Francisco, California, United States
Full-time
Onsite
Senior Level
$130K/yr - $130K/yr
5+ years expSkillz is the first publicly-traded mobile eSports platform that hosts billions of casual mobile gaming tournaments for millions of players worldwide. The Lead User Acquisition Manager will own and scale paid user acquisition across mobile platforms, managing strategy, execution, and optimization while partnering closely with various teams to drive experimentation and growth opportunities.
Developer PlatformeSportsSoftwareVideo Games
Responsibilities
Own and scale paid user acquisition across mobile platforms, managing strategy, execution, and optimization across channels, geos, and titles
Set UA goals and KPIs aligned to revenue, LTV, retention, and payback, and ensure consistent performance tracking and reporting
Lead budget allocation and forecasting, optimizing spend efficiency across networks, creatives, and platforms in a privacy-first environment (SKAN, Privacy Sandbox)
Partner closely with Creative, Analytics, Product, and Finance to drive experimentation, improve funnel performance, and unlock growth opportunities
Stay ahead of UA ecosystem trends and translate industry changes into actionable strategies for Skillz
Qualification
Required
Deep expertise in mobile UA channels and platforms (Meta, Google, DSPs, MMPs, BI tools)
Strong analytical skills with the ability to make data-driven decisions at scale (Excel, Tableau; SQL a plus)
Proven ability to manage and optimize large, complex UA budgets across multiple dimensions
Strategic thinker with hands-on execution ability in a fast-paced, performance-driven environment
High ownership, accountability, and stakeholder communication skills
5+ years of experience in user acquisition, performance marketing, or media buying for mobile apps
2+ years managing $1M+/month UA budgets with demonstrated impact on efficiency and growth
Experience running structured A/B tests across creatives, channels, geos, and app store optimization
Prior experience working closely with Creative and Analytics teams to drive performance outcomes
Preferred
Background in consumer tech; gaming or competitive entertainment experience strongly preferred
Benefits
100% coverage for medical, dental, and vision expenses for both you and your dependents
401K matching
Equity incentives
Pre-tax benefit options
Wellness initiatives
Meditation and mental health resources
Physical fitness coaching and classes
Family planning assistance
Health and parenting guidance
Virtual therapy sessions
Competitive paid time off (PTO) & company holidays
Company-wide shutdown between Christmas and New Years
Free daily breakfast and catered lunch
Snacks
A full-size gym with showers
Commuter benefits
Insurance
Team bonding events
Company
Skillz
Skillz is a marketplace platform for competition-based mobile games.
51-200 employees
Funding
Current Stage
Public CompanyTotal Funding
$287.3MKey Investors
WestCapTitanium Ventures
2020-12-16Post Ipo Equity· $159M
2020-12-16IPO
2020-05-01Series E
Leadership Team
Andrew Paradise
CEO & Founder
Casey Chafkin
Chief Strategy Officer (CSO)
Recent News
2025-12-31
MarketScreener
2025-12-18
Company data provided by crunchbase