General Motors · 2 months ago
Chevrolet Global Brand Strategy Assistant Manager
Warren, Michigan, United States of America
Full-time
Hybrid
Mid, Senior Level
5+ years expGeneral Motors is a leading automotive company, and they are seeking a Chevrolet Global Brand Strategy Assistant Manager to support the brand's identity and market presence globally. This role involves collaboration with global marketing teams to develop and execute brand strategies that align with business objectives and resonate with target audiences.
AutomotiveElectric VehicleInformation ServicesManufacturingTransportation
No H1B
Responsibilities
Support consistent global brand strategy that aligns with the overall business objectives and resonates with target audiences worldwide
Ensure consistency and inclusivity in brand messaging, visual identity, and tone across all markets
Support the brand campaign strategy team in planning, executing, and closing projects within budget, schedule, and scope
Lead the Global Brand Governance process (monitor, audit, and reporting)
Support the annual roll-up of individual country/regional marketing plans into the broader global marketing plan
Support integration and roll out of go to market plans for global markets
Monitoring and evaluation of key performance indicators (KPI’s), consumer sentiment across international markets, leveraging data driven insights to optimize marketing strategies
Support a cross functional team in the development and maintenance of Global Vehicle Positioning and Global Product Roadmap
Coordinate and integrate global input into key brand moments: global product reveals, launches and brand campaigns and activations
Support the execution of global content defined for each initiative scope and global market needs
Facilitate information and assets to enable connection between global leadership with international markets as needed and appropriate
Carry out regular connects with international market representatives via videoconferences and in-person planning meetings (as needed) for the executive brand team
Facilitate global best practice sharing sessions quarterly and global ad hoc learning sessions, ensuring all markets have a voice
Support and foster a culture of brand advocacy among international teams
Qualification
Required
Bachelor's Degree
5+ years of marketing experience required
Experience in a global marketing organization and/or experience working internationally
Broad marketing skillset and ability to effectively collaborate across functions
Excellent written and verbal communication skills
Strong project management and organizational skills
Demonstrated cultural competence, sensitivity, and diplomatic ability; willingness to navigate and respect cultural differences and varying times zones
Ability to be a proactive, collaborative self-starter, who takes initiative and seeks out support and guidance as needed
Regularly participate in global meetings which may be outside of core business hours due to local market time zones
Preferred
Preferred candidate has experience in global activations or has experience in multiple regions
Benefits
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Company
General Motors
General Motors is an automotive company that designs, produces, markets, and distributes vehicles and vehicle parts.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$8.51BKey Investors
US Department of Energy
2025-05-05Post Ipo Debt· $2B
2024-10-31Grant· $8M
2024-07-11Grant· $500M
Leadership Team
Mary Barra
Chair and Chief Executive Officer
Tony Cervone
Senior Vice President, Global Communications
Recent News
2026-01-22
2026-01-22
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