SHI International Corp. · 2 days ago
Sr. Solutions Marketing Manager - Data Center & Cybersecurity
Austin, TX
Full-time
Onsite
Senior Level
$130K/yr - $150K/yr
5+ years expSHI International Corp. is a global provider of IT solutions and services, seeking a Sr. Solutions Marketing Manager to drive awareness and engagement for their cybersecurity and data center offerings. The role involves developing marketing strategies, conducting market analysis, and collaborating with sales and product management to enhance customer satisfaction and business growth.
HardwareInformation TechnologySoftware
Responsibilities
Translate executive business goals (pipeline, growth, churn reduction) into performance-focused GTM plans
Develop marketing strategies that address both business decision makers and technical audiences, including analysts, architects, CIOs, CTOs and CISOs
Partner with Product Management to understand product strategy and roadmaps, distill key differentiation and value into core product positioning and messaging
Partner closely with sales and enablement teams to articulate features, benefits, and competitive differentiators, which includes building robust playbooks, providing actionable competitive intelligence, and creating impactful enablement programs
Roadmap our product and services priorities across launches, new releases, content, campaigns, events, and sales enablement
Create differentiated security and data center messaging for both sales and customers that conveys how technology drives organization value
Differentiate SHI in the market by emphasizing unique value propositions and business outcomes align this with the voice of the customer
Conduct market, competitive, and customer research to keep a pulse on the landscape and help different teams (e.g. Product, GTM) act on emerging trends, market shifts, industry news/events, competitive threats, and unmet customer needs
Own win/loss analysis, translating insights into actionable recommendations
Act as the voice of the customer to inform product development, solution packaging and marketing strategies
Develop, along with sales enablement, succinct and effective sales training materials (training, FAQs, etc.), making it easy for non-technical sales to understand our complete portfolio of security or data center offerings
Craft high-impact enablement assets: messaging frameworks, case studies, ROI stories, demo flows, and battlecards
Support advocacy programs with case studies and customer success stories
Help achieve demand generation goals by creating and executing campaigns that will drive leads, MQLs, and pipeline
Develop a wide range of compelling content that resonates with the IT and procurement buyers and guides them through the purchase journey. This includes product demos, customer success stories, webinars, social media, and website copy
Support security and data center thought leadership programs by creating white papers, research studies, reports, etc
Build strong relationships with analysts and influencers to enhance SHI’s security and data center positions in the market
Define and track key performance indicators (KPIs) to measure the success of marketing initiatives and continuously optimize strategies based on data and feedback
Provide updates to senior leadership on key strategic initiatives and plans
Qualification
Required
Completed Bachelor's degree or relevant work experience required
5+ years of product, services or solutions marketing experience, preferably at high-growth B2B SaaS, hardware or IT services companies
Experience in B2B marketing, with exposure to both enterprise and SMB businesses
Ability to think strategically and develop comprehensive go-to-market plans
Strong technical literacy (particularly in AI) with the ability to understand and simplify complex concepts for different audiences
Proven ability to execute successful product launches that drive awareness and pipeline
Strong ability to craft compelling messaging and positioning for technology products and services
Excellent written and verbal communication skills; comfortable crafting and presenting various content pieces
Ability to work on multiple projects simultaneously, while focusing the right level of effort on each
Demonstrated critical thinking and decision-making skills to navigate obstacles, propose solutions, and resolve issues
Metrics-driven and focused on driving incremental results
Natural curiosity and empathy for customers and their challenges
Position may require up to 25% travel
Preferred
Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a dynamic environment
A natural collaborator with a willingness to drive hands-on tactical execution
A winning attitude that inspires optimism, fun, and the desire to always be learning
Benefits
Health, wellness, and financial benefits to offer peace of mind to you and your family.
Medical
Vision
Dental
401K
Flexible spending
Company
SHI International Corp.
Think of SHI as your personal technology concierge.
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
Thai Lee
President and CEO
Dave Gruver
Field Chief Technology Officer
Recent News
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2025-11-08
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2025-11-08
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