Rutgers University Foundation · 1 week ago
Assistant Director, Social Media
Rutgers University Foundation is seeking an Assistant Director for Social Media to enhance engagement and philanthropy among its community. The role involves managing social media content, engaging with the audience, executing campaigns, and analyzing performance metrics.
Homeless ShelterNon ProfitSocial Impact
Responsibilities
Create and edit original, engaging, and visually appealing content (including text, image, and video) in the brand’s voice and adhering to the brand’s style guidelines
Write unique copy for each platform ensuring brand voice consistency
Publish content in social media management platform utilizing hashtags and tagging relevant partner accounts
Monitor social media channels for comments, messages, and mentions; engage with the audience and respond to inquiries promptly, professionally, and in the brand’s voice
Coordinate volunteer outreach and partnerships
Work with annual giving, editorial, and design teams to align social media with broader campaigns
Manage collecting updated content from across campus locations and from events (both in-person and remotely)
Track performance metrics (reach, engagement, conversions)
Use insights to refine strategies
Support the development of a cohesive social media strategy aligned with departmental and organizational goals
Perform project analysis; devise and implement process improvements to optimize outcomes
Assist with strategy development, projects, and proposals
Begin leading strategy sessions
Responsible for operational tasks for the project/program
Qualification
Required
Bachelor's degree and/or 2+ years of professional experience in fundraising, alumni relations, non-profit organizations, event planning, higher education, or related fields
Benefits
Office-centric hybrid work schedule
Comprehensive medical
Comprehensive no cost dental, and no cost vision insurance for employee and dependents
403(b) plan with matching employer contribution
Accrual of three weeks of annual vacation time, in addition to five wellness days and fifteen sick days per year
Nine holidays, as well as four floating holidays
Significant tuition reductions
Professional development is highly valued at the Rutgers University Foundation, where employees are encouraged to look across the organization to develop new skills and abilities for professional career progression.
$40 monthly cell phone reimbursement
Company
Rutgers University Foundation
Rutgers University Foundation provides peer support and connections to services for veterans and families.