Marketing Lead EU/US (Freelance, Remote) jobs in United States
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MATRY AI · 7 hours ago

Marketing Lead EU/US (Freelance, Remote)

positionUnited States
timeContract
remoteRemote
seniorityMid, Senior Level

MATRY AI is focused on supporting solo founders by providing clarity and structure in business operations. They are seeking a hands-on Marketing Lead to drive inbound demand generation through paid acquisition and optimize the marketing funnel.

Artificial Intelligence (AI)SaaSSoftwareWomen's

Responsibilities

Build and manage inbound paid growth across Meta Ads and Google Ads
Develop creative testing systems: hooks, angles, landing page alignment, iteration cycles
Set up and optimize the funnel: ad → landing page → activation → nurture → conversion
Own CAC awareness, track what’s efficient and why
Create and maintain a simple metrics dashboard (weekly reporting, insights, next bets)
Partner with founder/content to turn messaging into ad creatives that feel human and high-trust
Improve conversion with page structure, copy tests, friction removal
Drive AI/LLM discoverability: Ensure MATRY is easy to “understand” by AI tools (clear positioning, structured pages, strong FAQs/use cases)
Build content that answers founder-intent queries (the prompts people type into ChatGPT / Perplexity / search)
Identify where MATRY should be listed/mentioned (relevant directories, comparisons, communities, tool lists)

Qualification

Meta AdsGoogle AdsFunnel conversion trackingAnalytics instinctsCreative directionMessaging skillsAI discovery familiarityFreemium SaaS experienceLanding page optimization

Required

Strong experience running Meta Ads + Google Ads end-to-end
You understand US/EU/English-speaking market needs, psychology, and performance creative
You write and test messaging fast (hooks, value props, angles) without sounding salesy
You're comfortable with early-stage ambiguity: you choose the tests, you set the plan
Solid analytics instincts: pixel/events setup, attribution basics, funnel conversion tracking
You can work closely with a founder and translate the product into simple, compelling acquisition narratives

Preferred

Experience growing a freemium SaaS or subscription product
Strong creative direction (ad concepts + scripts + briefs for editors/designers)
Hands-on with tools like GA4, Meta Events Manager, Google Tag Manager, HubSpot (or similar), Webflow/Framer/Notion landing pages
Familiarity with modern “AI discovery” mechanics (how people search via LLMs, prompt-led intent, comparison queries)

Company

MATRY AI

twittertwitter
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The AI Cofounder for solo founders
dateFounded in 2025
location
Paris, Ile-de-France, FRA
people-size2-10 employees
web-link
https://matryai.com/

Funding

Current Stage
Early Stage

Recent News

Global Woman Magazine
Built by Women, Powered by AI: Ina Dalipi-Turquet’s Modern Matriarchy
2025-10-26
Company data provided by crunchbase