Greenberg Traurig, LLP · 1 day ago
Marketing Technology Specialist
Miami, FL
Full-time
Onsite
Mid Level
3+ years expGreenberg Traurig, LLP is a global law firm seeking a Marketing Technology Specialist to join their Marketing Team. This role involves developing and implementing innovative marketing solutions that leverage AI and data visualization, while collaborating with cross-functional teams to support the firm’s strategic marketing initiatives.
AdviceConsultingLegal
Hiring Manager
Jennifer M.
Responsibilities
Identify opportunities to integrate AI tools to automate and optimize marketing workflows
Evaluate and implement AI-driven solutions for content creation, campaign management, and client engagement
Design and maintain interactive dashboards and reports using Power BI and other analytics tools
Translate complex data into actionable insights for marketing and business development teams
Responsible for data tool creation and ongoing maintenance to support marketing and innovation initiatives
Develop compelling data visualizations to communicate trends, performance, and opportunities
Collaborate with marketing leadership to pilot new technologies and platforms
Stay current on emerging marketing technologies and trends, providing recommendations for adoption
Work closely with stakeholders to understand business needs and challenges
Collaborate with cross-functional teams to architect and implement the most effective solutions
Lead or support innovative technology projects from concept through execution, ensuring alignment with firm goals
Coordinate with IT, innovation, and compliance teams to ensure solutions meet security and regulatory standards
Qualification
Required
Strong analytical skills and the ability to translate data into meaningful insights
Excellent communication and project management skills
Ability to work independently and collaboratively in a global, fast-paced environment
Excellent prioritization, organization, and time management skills
Strong attention to detail and ability to multi-task
Outstanding interpersonal and communication skills, both written and oral; including solid composition, research and editing skills
Bachelor's degree in Marketing, Business, Information Systems, or a related field
3+ years of experience in a marketing technology or innovation role, preferably in a professional services or legal environment
Demonstrated experience in data visualization and storytelling through dashboards and reports
Experience with AI tools and platforms (e.g., ChatGPT, Microsoft Copilot, automation tools)
Ability to work with and integrate third party data sources via API
Experience developing or working with web applications and digital platforms
High level of proficiency using Microsoft Office (Outlook, Word, Excel, and PowerPoint)
Proficiency in Power BI, SharePoint, and Microsoft 365 suite
Familiarity with scripting languages (e.g., Python, JavaScript, PowerShell) for automation and data manipulation
Benefits
Competitive compensation
Excellent benefits package
Company
Greenberg Traurig, LLP
Greenberg Traurig, LLP has more than 3,000 attorneys across 51 locations in the United States, Europe, the Middle East, Latin America, and Asia.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$1.75M2023-08-15Series Unknown· $1.75M
Leadership Team
Edgar Olvera
Abogado (Technology, Media, Telecom and Administrative Practice) Greenberg Traurig LLC
Ian Ballon
Co-Chair, Global Intellectual Property & Technology Practice Group
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