Ridge Street Capital ยท 3 hours ago
Marketing Associate (SEO Focused)
Ridge Street Capital is a private real estate lending firm seeking a Marketing Associate with a focus on SEO. The role involves writing and deploying SEO content, managing internal linking, and tracking performance to directly impact the business outcomes during a scaling phase.
Responsibilities
Writing and deploying SEO content
Managing internal linking
Managing third parties and vendors
Tracking performance daily and creating dashboards
Running Email Marketing
Sourcing PR opportunities and external linking
Identify keyword and topic opportunities using domain expertise, competitor and SERP analysis, and AI-assisted query research
Evaluate internal linking and authority requirements needed to reach ranking targets
Analyze competing pages to determine appropriate content depth, structure, and coverage
Write and optimize SEO-driven content for product, blog, and region-based pages
Review and refine third-party drafted content to ensure domain accuracy and SEO alignment
Identify and execute internal linking opportunities across new and existing content
Maintain and update featured deals, case studies, and testimonials
Publish and manage content using Webflow CMS and static pages
Ensure SEO best practices are applied at deployment (structure, media optimization, schema where appropriate)
Coordinate with link-building partners and approve link targets
Execute selective guest post, feature, and PR outreach
Write guest posts, feature copy, and press releases as needed
Track rankings, traffic, and engagement using Semrush, Google Analytics, and Google Search Console
Analyze user paths from first visit through form submission
Build and maintain performance dashboards
Plan and execute bi-monthly email campaigns
Support expansion into social and paid acquisition channels over time
Qualification
Required
At least 2 years of hands-on SEO and content execution experience
Experience using Semrush (or Ahrefs), Google Analytics, Google Search Console
Experience working in a CMS (Webflow preferred)
Ability to explain financial concepts used in real estate investment and lending
Ability to work on-site in Miami
Preferred
Experience launching and scaling organic short form and long form social media in the real estate, finance, or insurance niche
Company
Ridge Street Capital
Ridge Street Capital offers hard money loans and DSCR financing for real estate investors in 35 states.
Funding
Current Stage
Early StageRecent News
Company data provided by crunchbase