Netflix · 2 weeks ago
Manager, Marketing Planning - UCAN
Los Angeles, CA
Full-time
Onsite
Mid, Senior Level
$150K/yr - $260K/yrNetflix is one of the world's leading entertainment services, with over 300 million paid memberships. The UCAN Marketing Planning Manager is responsible for ensuring that every live event, series, and film campaign originating from the United States resonates with audiences globally by advising on campaign strategy and driving cross-functional team alignment.
Digital EntertainmentMedia and EntertainmentTVVideo Streaming
Responsibilities
Contribute to the strategic development and regional campaign management of series, film, and LIVE event campaigns from upstream development to campaign rollout to ensure global resonance and impact outside of the home territory
Drive early strategy and creative alignment with US teams for campaigns that originate outside of the US for campaign cohesion
Partner with cross-functional teams (Creative and Regional Marketing, Publicity, Operations, Social, Consumer Products & Experiences, Games, Marketing Partnerships, Brand, Franchise Planning Content, Product Marketing) to define the campaign strategy and roadmap e.g. via review of culturally applicable positioning, early brief and timeline development, initial IP strategy and brand guides for franchises
Build strong working relationships with key internal Marcomms partners and external stakeholders/creators
Understand our global business and regional and cultural nuances that inform our strategies and campaigns
Manage global kickoffs and regional taskforces to advise and align cross-functional teams on campaign strategy and considerations as they build their respective tactics
Lead global brainstorms and identify creatively excellent ideas and unique media tactics that can scale across markets and generate conversation/earned media
Collaborate on the development of creative concept toolkits for cross functional teams to leverage for campaign cohesion
Advise and provide updates, guardrails, and plan feedback to Regional Marketing and Partnership teams for global connectivity and local resonance
Key point of contact on global slate context as teams plan regional initiatives
Provide global insights and perspective to US cross-functional teams e.g. cultural trends, regional learnings
Qualification
Required
Well versed in integrated and international marketing
Experience as a seasoned thought partner for Global Marketing teams (US, Europe, Middle East, Africa, Latin America, Asia)
Ability to embody Netflix values
Natural collaborator and creative problem-solver
Excellent communicator
Thrives in navigating ambiguity
Proactively organized
Strives to drive simplicity, agility, organizational health, and innovation
Company
Netflix
Netflix is an online streaming platform that enables users to watch TV shows and movies.
Founded in 1997
10001+ employees
H1B Sponsorship
Netflix has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (310)
2024 (309)
2023 (191)
2022 (261)
2021 (268)
2020 (225)
Funding
Current Stage
Public CompanyTotal Funding
$72.11BKey Investors
Wells FargoTCVGroupe Arnault
2025-12-05Post Ipo Debt· $67.2B
2024-08-01Post Ipo Debt· $1.8B
2018-05-05Post Ipo Debt· $2.67M
Leadership Team
Gregory Peters
Co-CEO
Ted Sarandos
Co-CEO
Recent News
The Business Journal
2026-01-25
The Motley Fool
2026-01-25
2026-01-25
Company data provided by crunchbase