JuneShine Brands · 14 hours ago
Senior eCommerce Manager
JuneShine Brands is redefining access to modern THC beverages through eCommerce. The Senior eCommerce Manager will lead partnerships with eCommerce platforms, navigate regulations, and develop strategies to expand market access nationwide, starting in California.
Food and Beverage
Responsibilities
Develop and execute strategy to maintain consumer access in markets where DTC shipping is restricted
Identify and implement legal workarounds through third-party ecommerce retailers
Lead California market strategy as first priority, then scale playbook nationally
Navigate complex state-by-state D9 THC regulations to maximize market coverage
Build and manage strategic partnerships with leading eCommerce retail platforms (GoPuff & DoorDash)
Negotiate terms, promotions and distribution to expand availability and accelerate growth
Optimize performance across platforms, including assortment, promotions and customer experience
Partner with Sales, National Accounts, and Regional teams to align eCommerce with market strategies and execution
Collaborate with Marketing, Operations, and Supply Chain to execute campaigns, manage inventory and ensure fulfillment
Provide regular performance updates and strategic recommendations to the President/CCO
Stay ahead of evolving D9 THC ecommerce regulations and competitive industry trends
Identify market gaps and develop creative, compliant solutions to reach new consumers
Test, learn, and iterate on new eCommerce models and partnerships
Qualification
Required
21 years of age or older at the time of application
Minimum of 4 years experience in eCommerce, digital commerce, marketplace management or revenue-driving digital, with at least 2 in a lead capacity
Minimum of 2 years experience in regulated categories (alcohol beverage, tobacco, nicotine or similar)
Hands-on experience with ownership of 3rd party eCommerce platforms or retail partners (eg; GoPuff, DoorDash, Instacart, Minibar, Amazon, etc.)
Experience operating within regulated, state by state compliance frameworks
Strong pricing and commercial decision-making skills, including experience managing state-level pricing, taxes, promotions, and margin considerations across digital channels
Working proficiency in Excel or Google Sheets sufficient to manage pricing, catalogs, and performance reporting (advanced modeling not required)
Preferred
Understanding of beverage distribution models and wholesaler networks
Experience working cross functionally with Sales, Marketing, Operations and Supply Chain
Experience navigating alcohol, tobacco, nicotine, or D9 THC regulatory constraints in eCommerce
Comfort presenting performance commercial performance insights and recommendations to senior leadership
Experience with analytics tools or data sources (eg VIP, IRI, Nielsen, CRM systems)
Strong problem-solving mindset in complex, ambiguous, or fast-changing regulatory environments
Commercially minded with an understanding of how pricing, availability, and visibility drive digital revenue growth
Benefits
Unlimited Paid Time Off
Healthcare coverage: up to 90% company contribution for employees and 25% for dependents
Voluntary vision, dental, and accidental plans
401(k) with up to 4% company match
12 weeks of paid Equal Parental Leave, $500 Baby Bonding Bucks, and a sustainable baby gift
Booch, spirit, beer, and soft good perks
And more!
Company
JuneShine Brands
Welcome to JuneShine Brands. the official home of better-for-you beverages: JUNESHINE, WILLIE'S REMEDY+, and FLYING EMBERS.
H1B Sponsorship
JuneShine Brands has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (3)
Funding
Current Stage
Growth StageTotal Funding
$24M2024-01-31Private Equity
2021-11-15Series B· $24M
2021-06-08Series A
Recent News
2025-07-17
2024-04-10
Company data provided by crunchbase