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Synergetics · 1 day ago

Marketing Operations Specialist

Bridgewater, NJ

Full-time

Hybrid

Entry, Mid Level

$75K/yr - $95K/yr

1+ years exp

Bausch + Lomb is a leading global eye health company dedicated to enhancing the gift of sight. The Marketing Operations Specialist will support marketing initiatives for ophthalmology pharmaceutical products, focusing on project management, administrative support, and the use of AI tools to improve workflows and productivity.

Health CareHealth DiagnosticsManufacturingMedical DevicemHealth

No H1B

Responsibilities

Coordinate and manage marketing-related contracts, including vendor agreements, agency statements of work, consulting agreements, and speaker or KOL-related documentation, in alignment with legal, compliance, and procurement requirements

Track contract status, approvals, renewals, and budgets, ensuring timely execution and documentation

Serve as a key liaison between marketing, legal, compliance, procurement, finance, and external vendors

Maintain organized records for marketing activities, approvals, and documentation in accordance with pharmaceutical regulatory standards

Provide administrative support to marketing and sales leaders, including expense, travel, and meeting coordination

Support planning and execution of marketing projects such as campaigns, product launches, congress activities, promotional materials, and digital initiatives

Develop and maintain project timelines, task lists, and status updates to ensure on-time delivery

Coordinate cross-functional stakeholders and external partners to keep projects moving forward efficiently

Identify risks, bottlenecks, and process gaps and proactively propose solutions

Assist with development and review of marketing materials, including promotional assets, sales tools, and digital content, following internal review and approval processes (e.g., MLR)

Support meeting planning, training initiatives, advisory boards, and congress logistics

Track key deliverables, milestones, and post-project documentation

Utilize AI-powered tools (e.g., generative AI, workflow automation, project management software, content assistance tools) to improve productivity, reporting, documentation, and project coordination

Identify opportunities to optimize marketing workflows using AI and automation while maintaining compliance

Partner with marketing leadership to pilot new tools or processes that improve efficiency and scalability

Actively build marketing knowledge across brand strategy, market dynamics, and customer engagement in ophthalmology

Seek opportunities to take on increasing responsibility in campaign planning, analysis, and strategic support

Stay current on pharmaceutical marketing best practices, compliance requirements, and emerging AI capabilities

Qualification

AI toolsMarketing operationsProject managementContract managementPharmaceutical marketingCommunicationCollaboration skillsAttention to detail

Required

Bachelor's degree in Marketing, Business, Life Sciences, Communications, or a related field

1–3 years of experience in marketing coordination, project management, marketing operations, or administrative roles—preferably within pharmaceuticals, healthcare, or a regulated industry

Experience managing contracts, documentation, or administrative workflows

Demonstrated ability to manage multiple projects simultaneously with strong attention to detail

Hands-on experience using AI tools to improve efficiency, organization, or content development

Strong communication and collaboration skills